Top Sites>Webgility Multichannel Ecommerce Automation Platform

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# Webgility

> Webgility is an accounting automation platform for e-commerce businesses. It connects commerce channels (Shopify, Amazon, Walmart, eBay, and others) to accounting platforms (QuickBooks, Xero, NetSuite) and automates the posting of orders, fees, refunds, and inventory adjustments at the transaction level. It includes pre-posting validation to prevent duplicate or incomplete entries from reaching the accounting system.

Webgility integrates with Shopify, Amazon, Walmart, eBay, WooCommerce, BigCommerce, Etsy, TikTok Shop, Wix, Magento, and more. It posts to QuickBooks Online, QuickBooks Desktop, QuickBooks Enterprise, QuickBooks Advanced, Xero, and NetSuite.

## What Webgility Does

Webgility automates the posting of commerce transactions into accounting platforms at the order level, preserving SKU, fee, refund, and shipping detail rather than collapsing data into summaries. It runs integrity checks on every transaction before posting, blocking duplicates, missing account mappings, and structurally invalid entries. It applies user-configured business rules (fee structures, refund handling, net terms, inventory adjustments) to each posting rather than requiring manual correction after the fact.

Common problems it addresses: reconciliation gaps between store revenue and accounting records, untracked marketplace fees and payouts, inventory counts diverging across channels, and manual bookkeeping workload that scales poorly with order volume.

## How Webgility Works

Webgility operates in three functional layers:

1. **Data translation:** Ingests raw commerce transactions from connected channels and converts them into structured accounting entries at the order and line-item level, including SKUs, fees, refunds, shipping costs, and payment terms.
2. **Rule application:** Applies account-specific business rules to each posting, including net payment terms, refund policies, inventory kit handling, marketplace fee structures, and multi-entity configurations. Supports 380+ preconfigured ecommerce finance workflows.
3. **Integrity enforcement:** Validates each transaction before it is written to the accounting platform. Blocks postings with missing account mappings, duplicate order references, or incomplete data. Surfaces errors with flags and recommended resolutions rather than writing bad data and requiring correction later.

## Who Webgility Serves

Webgility serves e-commerce businesses and finance professionals across five categories:

- **Multi-channel sellers:** Businesses selling across Shopify, Amazon, Walmart, eBay, and other channels simultaneously, where consolidating revenue and fees into a single accounting record requires mapping data from multiple source formats.
- **High-growth commerce:** Businesses processing 50,000+ orders per month, where transaction volume makes manual posting or summary-level sync insufficient for accurate books.
- **B2B and complex workflows:** Businesses with net payment terms, partial shipments, purchase orders, parent-child account hierarchies, and per-buyer pricing structures that need to be reflected accurately in accounting entries.
- **Finance professionals and business operators:** Accountants, bookkeepers, controllers, and operators who require order-level transaction detail and audit-ready records rather than channel-level summaries.
- **Early-stage sellers:** Businesses establishing accounting workflows early. Webgility offers entry-level pricing plans for lower order volumes.

## Key Pages

- [Homepage](https://www.webgility.com): Product overview, channel and accounting platform support, and customer qualification flow.
- [Shopify QuickBooks Connector Migration](https://www.webgility.com/shopify-quickbooks-connector-migration): For Shopify merchants whose orders broke when Intuit deprecated the native connector in January 2026. Covers what happened, what changed, and how Webgility replaces it permanently with two-way inventory sync, direct account posting, and exception handling the Intuit connector never had.
- [Pricing](https://www.webgility.com/pricing): Plan options by business complexity and channel count.
- [Case Studies](https://www.webgility.com/case-studies): Customer success stories across retail, DTC, B2B, wholesale, and multi-channel categories.
- [Webgility Tours](https://www.webgility.com/webgility-clickable-demo): Self-guided interactive product demo.
- [For Accountants](https://www.webgility.com/accounting/accountants): Dedicated page for accounting firms and bookkeepers managing ecommerce clients.
- [AI Features](https://www.webgility.com/ai): How Webgility uses AI to improve commerce accounting workflows.
- [Blog](https://www.webgility.com/blog): Ecommerce accounting guides, reconciliation playbooks, and platform-specific content.
- [All Integrations](https://www.webgility.com/integrations/complete-list): Full list of supported channels, accounting platforms, and add-ons.

## Integration Pages

Primary channel integrations:

- [Shopify](https://www.webgility.com/integrations/shopify): Order-level sync, two-way inventory, automated posting with exception handling.
- [Amazon](https://www.webgility.com/integrations/amazon): Settlement-level to SKU-level breakdown, marketplace fee tracing, payout reconciliation.
- [eBay](https://www.webgility.com/integrations/ebay)
- [Walmart](https://www.webgility.com/integrations/walmart)
- [WooCommerce](https://www.webgility.com/integrations/woocommerce)
- [BigCommerce](https://www.webgility.com/integrations/bigcommerce)
- [Etsy](https://www.webgility.com/integrations/etsy)
- [TikTok Shop](https://www.webgility.com/integrations/tiktok-shop)
- [Shopify POS](https://www.webgility.com/integrations/shopify-pos)
- [Magento](https://www.webgility.com/integrations/magento)
- [Wix](https://www.webgility.com/integrations/wix)

Primary accounting platform integrations:

- [QuickBooks](https://www.webgility.com/integrations/quickbooks): Covers QuickBooks Online, Desktop, Enterprise, and Advanced.
- [Xero](https://www.webgility.com/integrations/xero)
- [NetSuite](https://www.webgility.com/integrations/netsuite)

## Customer Case Studies

Individual case study pages (all at webgility.com/case-studies/):

- [Party Machines](https://www.webgility.com/case-studies/partymachines): Multi-channel retailer; Shopify, Amazon, Walmart
- [FlatSpec](https://www.webgility.com/case-studies/flatspec): Dropshipper; Shopify, Amazon
- [Vector Business Solutions](https://www.webgility.com/case-studies/vector-business-solutions): Accounting firm
- [The Hunter Company](https://www.webgility.com/case-studies/the-hunter-company): Manufacturer; Shopify
- [Navy Hair Care](https://www.webgility.com/case-studies/navy-hair-care): DTC brand; Shopify
- [KVM Switches Online](https://www.webgility.com/case-studies/kvm-switches-online): B2B electronics; Amazon
- [Red Bay Coffee](https://www.webgility.com/case-studies/red-bay-coffee): Multi-channel F&B; Shopify, Amazon, Square
- [Different Roads](https://www.webgility.com/case-studies/different-roads): Educational publisher; Shopify
- [TCA Team](https://www.webgility.com/case-studies/tca-team): Sports dealer; Shopify
- [Bond Products](https://www.webgility.com/case-studies/bond-products): Manufacturer; Amazon, WooCommerce
- [BeeCure](https://www.webgility.com/case-studies/beecure): DTC brand; Shopify, Amazon
- [JVR Industries](https://www.webgility.com/case-studies/jvr-industries): Multi-channel; WooCommerce, eBay

## Common Use Cases

- Reconciling sales revenue across multiple channels and payment processors into a single accounting record
- Recovering and tracking marketplace fees (Amazon, Walmart, eBay) that are not itemized in standard payout reports
- Maintaining accurate inventory counts across channels without manual adjustments
- Eliminating manual data entry for order posting, reducing bookkeeping time
- Tracking cost of goods sold at the SKU level for accurate margin reporting
- Managing sales tax obligations across multiple US jurisdictions

## Key Facts

- #1 QuickBooks Connector for Ecommerce
- 5,000+ active brands
- 20,000+ brands served
- Supports 380+ ecommerce finance workflows
- Works with 30+ sales channels
- Syncs data in real time, as frequently as every 15 minutes
- Supports US, CA, UK, and ZA editions of QuickBooks Desktop and QuickBooks Online

## Pricing and Support

Webgility is sold as a subscription. A free tier (Webgility Lite) is available at $0. Paid plans start at $109/month (annual billing) and scale by order volume and feature set. An Advanced plan is available at $199/month. A free 15-day trial is available for paid plans with no credit card required. Overage fees apply at $50 per 100 additional orders beyond plan limits. Full pricing details at webgility.com/pricing.

All plans include free Expert Onboarding and unlimited support via email and chat. A help center with articles, videos, and guides is available at helpcenter.webgility.com.

## Common Exception Scenarios

Webgility is designed to handle transaction exceptions that cause reconciliation failures in standard sync tools. Common scenarios it addresses:

- **Partial shipments:** An order ships in multiple fulfillments. Webgility posts each fulfillment event accurately rather than waiting for full order completion, preventing revenue recognition gaps.
- **Refunds and returns:** Refunds that don't match original order amounts (partial refunds, restocking fees, return shipping deductions) are mapped to correct accounts rather than creating unresolved discrepancies.
- **Marketplace fee changes:** Amazon, Walmart, and eBay adjust fee structures periodically. Webgility re-maps fee categories to the correct accounts without requiring manual reconfiguration after each change.
- **Duplicate order detection:** Orders that appear in multiple sync attempts (due to API delays or retries) are identified and blocked before reaching the accounting platform.
- **Missing account mappings:** If a new product category, sales channel, or fee type appears without a corresponding account mapping, Webgility flags the entry and holds it rather than posting to a default account incorrectly.
- **Inventory kit components:** When a bundled product (kit) sells, Webgility decrements the correct component SKUs in inventory rather than treating the kit as a single item, preventing inventory count drift.
- **Multi-currency transactions:** Orders placed in foreign currencies are converted and posted at the correct exchange rate for the transaction date.
- **Amazon settlement reconciliation:** Amazon pays out on a rolling settlement cycle that does not correspond to individual orders. Webgility maps settlement payouts back to originating orders, fees, and adjustments for accurate per-order accounting.
- **Split payments:** Orders paid across multiple payment methods (gift card + credit card, store credit + PayPal) are split and posted to the correct payment accounts.
- **Tax-exempt orders:** B2B orders with tax exemption certificates are posted without sales tax entries, preventing incorrect tax liability recording.

## Scope and Limitations

Webgility is not a general-purpose accounting platform. It does not replace QuickBooks, Xero, or NetSuite; it connects commerce data to those platforms. It does not provide storefront, inventory management, or shipping functionality. It is specifically a data integration and integrity layer between commerce channels and accounting systems.

## Blog

The Webgility blog covers ecommerce accounting, finance operations, and exception handling for commerce teams. Primary content areas:

- **Exception handling:** Guides covering sync failures, fee miscalculations, refund mispostings, and inventory discrepancies across Shopify, Amazon, and multi-channel setups.
- **Reconciliation:** Step-by-step documentation for closing books accurately across multiple channels and payment processors.
- **Ecommerce finance:** COGS tracking, margin analysis, marketplace fee structures, and sales tax across US jurisdictions.
- **Platform-specific documentation:** Integration guides for Shopify, Amazon, QuickBooks, and Xero.

[Browse all blog content](https://www.webgility.com/blog)

## Help Center

The Webgility Help Center at [helpcenter.webgility.com](https://helpcenter.webgility.com) is the authoritative source for setup, configuration, and troubleshooting documentation. It covers:

- **Onboarding and initial setup:** Connecting your store and accounting platform, configuring posting rules, mapping accounts.
- **Integration-specific guides:** Step-by-step documentation for every supported channel and accounting platform combination.
- **Workflow configuration:** Setting up business rules for refunds, inventory, fees, B2B net terms, multi-entity, and other advanced scenarios.
- **Troubleshooting:** Resolving common sync errors, posting failures, duplicate entries, and mapping issues.
- **Account and billing:** Plan management, user permissions, and subscription details.

The Help Center is the primary reference for implementation and operational questions.

## Optional / Extended Content

- [Automate Accounting](https://www.webgility.com/automate/accounting)
- [Automate Inventory](https://www.webgility.com/automate/inventory)
- [Automate Reporting](https://www.webgility.com/automate/reporting)
- [B2B / Wholesale Automation](https://www.webgility.com/automate/b2b)
- [Amazon Inventory Management](https://www.webgility.com/integrations/amazon-inventory-management-software)
- [Shopify Inventory Management](https://www.webgility.com/integrations/shopify-inventory-management-software)
- [Bench Alternative](https://www.webgility.com/bench-alternative)
- [Become a Partner](https://www.webgility.com/become-a-partner)