Top Sites>Advanced Email Automation for Product Marketers

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# Userlist

> Userlist is an email marketing automation platform built for SaaS companies. It helps product marketers automate behavior-based campaigns across email and in-app messages -- with support for company accounts, dynamic segmentation, visual workflows, and conversion goals.

## Features
- [Dynamic Customer Segmentation for Your SaaS Product](https://userlist.com/features/segments/): No more messy tags. Segment your SaaS users and accounts based on what they do -- or don't do -- in your product. Then trigger workflows when users join or leave a segment.
- [Build User Journeys with Visual Workflows](https://userlist.com/features/workflows/): Got an advanced automation case? Userlist can solve it. Use our professional logic to build omnichannel workflows that reflect your customer journey.
- [Broadcasts: Send Newsletters, Announcements, and Updates to Your Users](https://userlist.com/features/broadcasts/): Use one-off broadcasts to announce new features or share company news. Send these to your entire user base, or to certain users only. Choose the right channel -- email or in-app messages -- to fit your needs.
- [Use Snippets to Quickly Add Reusable Blocks of Text](https://userlist.com/features/snippets/): Still copying and pasting the same greeting line or signature? Try Snippets -- reusable blocks of text. Snippets dynamically update throughout your broadcasts, campaigns, and workflows.
- [Conversion Goals: Measure Outcomes That Matter](https://userlist.com/features/conversion-goals/): No third-party tools needed. Track behavior outcomes using the data you already collect. Place a Conversion Goal node anywhere in your workflow, set a time window, and watch the numbers roll in.
- [Send Targeted In-App Messages to Product Users](https://userlist.com/features/in-app-messages/): Engage your SaaS customers immediately, while they're using your product. Include in-app messages anywhere in your workflows, alongside other channels.
- [Measure Your Growth with Performance Reports](https://userlist.com/features/performance-reporting/): Need the data to inform your product-led growth? Measure detailed performance for each message in workflows, campaigns, and broadcasts. Track conversion goals and run A/B/C tests.
- [Let Your Users Manage Their Subscription Preferences](https://userlist.com/features/subscription-preferences/): Now your users can manage subscriptions for specific topics -- instead of unsubscribing from all your emails. Give your users better control of their inbox, and help them build a long-term relationship with your brand.
- [Company Accounts](https://userlist.com/features/company-accounts/): Does your SaaS product have multiple users per account, or multiple accounts per user? Userlist's data model supports that, and allows you to onboard and engage teams in a smart way.
- [What If You Actually Enjoyed Writing Your Emails?](https://userlist.com/features/dynamic-composer/): Meet our Dynamic Email Composer. Now you can write, edit, style, and add Liquid tags -- all without leaving your keyboard. Finally, the experience you deserve.
- [Transactional Email, Powered by Marketing Magic](https://userlist.com/features/transactional/): Turn your notifications and receipts into marketing opportunities. Polish, personalize, and update transactional emails (and in-app messages) without touching code.
- [Developer-Friendly API Integration](https://userlist.com/features/integration/): Start sending user properties and events with our direct API integration, or via Segment. Enjoy developer-friendly documentation, and libraries for popular frameworks and languages.

## Solutions
- [Boost Activation with This SaaS User Onboarding Tool](https://userlist.com/solutions/user-onboarding/): Userlist helps you level up user onboarding to powerful behavior-based workflows. All the complexity you need, including company-level data.
- [Your Custom CRM with Realtime Data Sync](https://userlist.com/solutions/user-management/): You get a powerful CRM dashboard with live data. Segment users and companies based on behavior, see what they do, and send them targeted messages.
- [Email Marketing Automation for Your SaaS](https://userlist.com/solutions/marketing-email/): Userlist helps you handle marketing, lifecycle, and transactional emails in one platform. Nurture and convert your SaaS leads with evergreen sales campaigns, then smoothly transition them to user onboarding.
- [Customer Success Deserves Great Automation, Too](https://userlist.com/solutions/customer-success/): Reduce the workload for your customer success team with powerful behavior-based automation. Send targeted communications to different user segments.

## Docs
- [Quick Start Guide](https://userlist.com/docs/getting-started/): See how things work, set up the integration & get ready to send
- [Managing Users](https://userlist.com/docs/managing-users/): Learn how to manage users in Userlist, including viewing profiles, creating segments, filtering data, and organizing your customer base.
- [Companies](https://userlist.com/docs/company-accounts/): Learn how to onboard and engage team accounts with multiple users using Userlist's company data model and segmentation features.
- [Getting Started with Workflows](https://userlist.com/docs/workflows/): Learn how to build complex email automation campaigns using Userlist's visual workflow builder. Set up triggers, conditions, and actions.
- [Messages](https://userlist.com/docs/messages/): Explore advanced messaging features in Userlist, including email campaigns, in-app messages, broadcasts, and performance reporting.
- [Userlist Integrations](https://userlist.com/docs/integrations/): Connect Userlist with your SaaS tools using integrations from this directory. Get your customer data flowing today.
- [Full-Text Campaign Templates](https://userlist.com/docs/campaign-templates/): Use these pre-written templates for every campaign we recommend
- [Documents & Policies](https://userlist.com/docs/legal/): Access Userlist's legal documents, including terms of service, privacy policy, data processing agreement, and GDPR compliance information.
- [Developer Documentation](https://userlist.com/docs/developers/): Explore Userlist's developer documentation, including integration guides, API reference, SDKs, webhooks, and tracking implementation.

## Blog
- [How to Overcome the Big Send Anxiety: What SaaS Email Marketers Recommend](https://userlist.com/blog/email-sending-anxiety/): SaaS email marketers share how they overcome the email sending anxiety.
- [15+ Conference Email Examples: How Software Companies Announce Conferences and Events](https://userlist.com/blog/conference-emails-saas/): Learn how to write SaaS conference emails that drive registrations.
- [How Often Should You Email SaaS Leads and Customers?](https://userlist.com/blog/email-frequency-saas/): When should you adjust your email frequency?
- [Email Marketing for Gaming Brands: 20+ Examples](https://userlist.com/blog/email-marketing-game-brands/): Learn email marketing strategies for gaming brands. See 20+ examples that turn casual players into loyal fans through storytelling and engagement.
- [Switching from Monthly to Annual: 10+ Email Examples to Promote Yearly Plans](https://userlist.com/blog/switch-monthly-to-annual-billing/): Learn how to ask users to switch from monthly to annual billing with these best practices. See examples from real SaaS companies.
- [From Minimal to Whimsical: How We Redesigned Userlist in 2025](https://userlist.com/blog/how-we-redesigned-userlist/): See how we redesigned an automation platform that serves not just SaaS marketers, but millions of end users.
- [SaaS Email List Hygiene: Removing, Archiving, and Suppressing Subscribers. When and How?](https://userlist.com/blog/email-list-hygiene/): Learn when and how to remove, archive, and suppress SaaS email list subscribers. Maintain list hygiene to improve deliverability and engagement.
- [How SaaS Companies Announce New Integrations: 10+ Email Examples](https://userlist.com/blog/new-integration-announcement-emails/): Here's how you can write integration announcement emails that get users to try it out. See real examples from SaaS companies.
- [10+ Unusual, Shocking & Creative SaaS Emails: Can Lifecycle Marketers Still Surprise You?](https://userlist.com/blog/unusual-creative-shocking-saas-emails/): Discover 10+ unusual, creative, and shocking SaaS email examples that break the mold and stand out from typical lifecycle marketing.
- ["Planning for the Worst": The Simple But Not Obvious Method for Building Automation Workflows](https://userlist.com/blog/building-automation-workflows/): Learn the 'Planning for the Worst' method for building email automation workflows. This step-by-step approach helps marketers avoid common mistakes.
- [20+ Report Email Examples: Demonstrating Value with Monthly & Weekly Recaps](https://userlist.com/blog/report-emails-saas/): Learn how to write SaaS report emails that demonstrate value. See 20+ examples of weekly and monthly recap emails that boost retention.
- [How to Name Segments, Campaigns, and Broadcasts for SaaS Email Marketing](https://userlist.com/blog/segments-campaigns-broadcasts-naming-conventions/): Learn how to name segments, campaigns, and broadcasts in your email marketing tool. Get naming convention tips to keep your team organized.
- [35+ Professional Email Marketing Tools (Not ESPs)](https://userlist.com/blog/professional-email-marketing-tools/): Discover 35+ professional email marketing tools beyond ESPs to supercharge your tech stack, from design to deliverability to collaboration.
- [20+ Webinar Invitation Emails for SaaS: How to Announce Upcoming Events](https://userlist.com/blog/saas-webinar-emails/): Learn how to write SaaS webinar invitation emails that generate leads and drive registrations. See 20+ real examples from successful companies.
- [Scheduled Maintenance: 15+ Email Examples](https://userlist.com/blog/scheduled-maintenance-emails/): Learn how to write scheduled maintenance emails that keep customers informed. See 15+ real examples that maintain trust during downtimes.
- [20+ "Invite Your Team" Email Examples](https://userlist.com/blog/invite-your-team-emails/): Learn how to write invite-your-team emails that grow your SaaS. See 20+ real examples that boost adoption and expand your user base.
- [15+ Strong CTA Email Examples: Driving Conversions from Leads to Trials to Paying Customers](https://userlist.com/blog/cta-conversion-emails-saas/): Learn how to write effective CTA emails that drive conversions. See 15+ real examples from SaaS companies for leads, trials, and upgrades.
- [10+ Rebranding & Redesign Announcement Email Examples](https://userlist.com/blog/rebranding-announcement-emails/): Learn how to craft an effective SaaS rebranding and redesign email that engages your users and builds loyalty.
- [Discounts & Promotions in SaaS Email Marketing: 15+ Email Examples](https://userlist.com/blog/saas-discounts-promotions-emails/): Learn how to write SaaS discount and promotion emails that convert. See 15+ real examples that activate purchase intent without devaluing your brand.
- [15+ Milestone Email Examples: Celebrating User Anniversaries & Achievements](https://userlist.com/blog/saas-milestone-email-examples/): Learn how to write SaaS milestone emails that celebrate your user's achievements and strengthen your customer relationships.

## Case Studies
- [How Toggl Plan Uses Company Accounts in Userlist for Targeted Messaging](https://userlist.com/case-studies/toggl-plan/): In this case study you'll hear how Aku uses Userlist's company accounts feature to segment companies and send granular messages -- in a way that wasn't possible with other email tools.
- [How Hack Chinese Scaled Their Customer Messaging with Userlist](https://userlist.com/case-studies/hack-chinese/): In this case study you'll hear how Daniel scaled their customer messaging as they changed to a B2C model, and how built-in templates helped them quickly set up their campaigns in Userlist.
- [How AgentMethods Used Userlist to Reduce Their Churn by 25% in 3 Months](https://userlist.com/case-studies/agent-methods/): In this case study you'll hear how Aaron improved their onboarding process with Userlist, and how it helps them reduce their support load.
- [How Fileinbox Increased Their Trial-to-Paid Conversions with Userlist](https://userlist.com/case-studies/fileinbox/): In this case study you'll hear how Christian used Userlist to fix his sales funnel, overcome the anxiety about creating new email content, and improve his trial-to-paid conversion rate.

## Integrations
- [All Integrations](https://userlist.com/integrations/): Browse all available integrations with third-party tools and platforms.
- [Affiliate Integrations](https://userlist.com/integrations/affiliate/): Browse all affiliate integrations.
- [Analytics Integrations](https://userlist.com/integrations/analytics/): Browse all analytics integrations.
- [Billing Integrations](https://userlist.com/integrations/billing/): Browse all billing integrations.
- [Bot Protection Integrations](https://userlist.com/integrations/bot-protection/): Browse all bot protection integrations.
- [CRM Integrations](https://userlist.com/integrations/crm/): Browse all crm integrations.
- [Chat Integrations](https://userlist.com/integrations/chat/): Browse all chat integrations.
- [Code Integrations](https://userlist.com/integrations/code/): Browse all code integrations.
- [Cold Outreach Integrations](https://userlist.com/integrations/cold-outreach/): Browse all cold outreach integrations.
- [Customer Data Integrations](https://userlist.com/integrations/customer-data/): Browse all customer data integrations.
- [Data Enrichment Integrations](https://userlist.com/integrations/data-enrichment/): Browse all data enrichment integrations.
- [Email Marketing Integrations](https://userlist.com/integrations/email-marketing/): Browse all email marketing integrations.
- [Forms Integrations](https://userlist.com/integrations/forms/): Browse all forms integrations.
- [No Code Integrations](https://userlist.com/integrations/no-code/): Browse all no code integrations.
- [Onboarding Tours Integrations](https://userlist.com/integrations/onboarding-tours/): Browse all onboarding tours integrations.
- [Payment Recovery Integrations](https://userlist.com/integrations/payment-recovery/): Browse all payment recovery integrations.
- [Productivity Integrations](https://userlist.com/integrations/productivity/): Browse all productivity integrations.
- [Project Management Integrations](https://userlist.com/integrations/project-management/): Browse all project management integrations.
- [SMS (Text) Integrations](https://userlist.com/integrations/sms-text/): Browse all sms (text) integrations.
- [Scheduling Integrations](https://userlist.com/integrations/scheduling/): Browse all scheduling integrations.
- [Support Integrations](https://userlist.com/integrations/support/): Browse all support integrations.
- [Surveys Integrations](https://userlist.com/integrations/surveys/): Browse all surveys integrations.
- [Webinars Integrations](https://userlist.com/integrations/webinars/): Browse all webinars integrations.

## Optional
- [Pricing](https://userlist.com/pricing/): Plans starting at $149/month with all features included.
- [About Us](https://userlist.com/about-us/): Learn about the team and mission behind Userlist.
- [Customers](https://userlist.com/customers/): See who uses Userlist.
- [Alternatives](https://userlist.com/alternatives/): Compare Userlist to other email automation platforms.