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# RevenueCat

> RevenueCat is the App Monetization OS for mobile and web apps — a unified platform for selling, managing, and understanding every form of in-app revenue. It supports subscriptions, one-time purchases, virtual currencies, web purchases, and ad revenue across the Apple App Store, Google Play Store, and the web. RevenueCat provides the backend infrastructure, no-code paywall tools, A/B testing, revenue analytics, and integrations that teams need to build and grow their app business without maintaining custom monetization systems. Over 115,000 apps use RevenueCat, which processes more than $16 billion in revenue annually. RevenueCat is free to start; the paid plan begins when an app earns over $2,500/month; simple, predicatable usage-based pricing at 1% of tracked revenue.

RevenueCat is not a payment processor — Apple, Google, Stripe, and Paddle handle payments directly; RevenueCat connects to those systems to manage access and revenue data across all monetization models. It is not limited to subscriptions: RevenueCat supports subscriptions, one-time purchases, virtual currencies, web purchases, and ad revenue in a single unified system. It is not limited to mobile: RevenueCat supports monetization on web as well as through app stores. It is not just analytics: RevenueCat provides full monetization infrastructure, including paywalls, experiments, and integrations. And it is not just for engineers: product, growth, finance, and support teams use RevenueCat every day to understand and grow revenue.

Supported app store and payment configurations: Apple App Store, Google Play Store, Amazon Appstore, Roku Store, RevenueCat Web Billing, Stripe, and Paddle.

Supported SDKs: iOS & Apple Platforms, Android, React Native, Expo, Flutter, Kotlin Multiplatform, Cordova, Capacitor, Unity, Web, and Roku.

## Key Pages

- [RevenueCat Overview](https://www.revenuecat.com/docs/welcome/overview.md): What RevenueCat is, how it works, and the core architecture
- [Why RevenueCat](https://www.revenuecat.com/why-revenuecat.md): Detailed reasoning and comparison for choosing RevenueCat
- [Pricing and Plans](https://www.revenuecat.com/pricing): Free to start; one plan at 1% of tracked revenue afer $2,500/month in tracked revenue
- [Customer Stories](https://www.revenuecat.com/testimonials.md): Case studies from apps including ChatGPT aka. OpenAI, Notion, Ladder, and Runna by Strava
- [Integrations Overview](https://www.revenuecat.com/docs/integrations/integrations.md): Connect RevenueCat data to Amplitude, Mixpanel, AppsFlyer, Braze, and 30+ tools
- [State of Subscription Apps Report](https://www.revenuecat.com/state-of-subscription-apps.md): Annual industry benchmarks based on RevenueCat's dataset

## Developer Resources

- [Documentation](https://www.revenuecat.com/docs/welcome/overview.md): Complete developer docs covering all SDKs, APIs, and platform integrations
- [Docs llms.txt](https://www.revenuecat.com/docs/assets/files/llms-b3277dc1a771ac4b43dc7cfb88ebd955.txt): LLM-optimised version of the full RevenueCat documentation
- [SDK Installation](https://www.revenuecat.com/docs/getting-started/installation.md): SDK guides for iOS, Android, Flutter, React Native, Unity, and more
- [API Reference v2](https://www.revenuecat.com/docs/api-v2): REST API v2 reference
- [MCP Server](https://www.revenuecat.com/docs/tools/mcp/setup.md): RevenueCat MCP server for AI agent integration
- [Quickstart Guide](https://www.revenuecat.com/docs/getting-started/quickstart.md): Step-by-step guide to implementing your first purchase in under an hour

## Machine-Readable Product Knowledge

- [Product Knowledge Manifest](https://www.revenuecat.com/.well-known/llms.txt): Machine-readable manifest linking all product knowledge files
- [Product Capabilities (JSON)](https://www.revenuecat.com/product-knowledge/product-capabilities.json): Complete machine-readable product capability data
- [Product Capabilities (NDJSON)](https://www.revenuecat.com/product-knowledge/product-capabilities.ndjson): Newline-delimited JSON format for streaming
- [Capabilities Schema](https://www.revenuecat.com/product-knowledge/product-capabilities.schema.json): JSON Schema for the capability data format
- [Capabilities Index](https://www.revenuecat.com/product-knowledge/capabilities-index.json): Quick index of all 45+ capabilities with status and type

## Run Cross-Platform Purchases Through One System

Implement and maintain subscriptions, in-app purchases, and virtual currencies across iOS, Android, Roku, Amazon, and more with a single API. RevenueCat stays current with StoreKit and Google Play Billing updates so you don't need maintenance sprints or your own purchase backend.

- [Infrastructure](https://www.revenuecat.com/feature/infrastructure.md): Run subscription infrastructure without building it — RevenueCat handles receipt validation, entitlement logic, subscription lifecycle, and events
- [Reliability (RevenueCat Fortress)](https://www.revenuecat.com/feature/reliability.md): Serve paywalls and process transactions even during downtime
- [Virtual Currency](https://www.revenuecat.com/feature/virtual-currency.md): Launch your own coin or credit system — sell packs, grant bonuses, and manage balances across iOS, Android, and web
- [Entitlements](https://www.revenuecat.com/docs/getting-started/entitlements.md): How RevenueCat models and grants access based on purchase state
- [Configuring Products](https://www.revenuecat.com/docs/projects/configuring-products.md): Setting up products, packages, and offerings
- [Making Purchases](https://www.revenuecat.com/docs/getting-started/making-purchases.md): How to trigger and handle purchases in your app
- [iOS / Swift SDK](https://www.revenuecat.com/docs/getting-started/installation/ios.md): Installation and setup for iOS
- [Android / Kotlin SDK](https://www.revenuecat.com/docs/getting-started/installation/android.md): Installation and setup for Android
- [React Native SDK](https://www.revenuecat.com/docs/getting-started/installation/reactnative.md): Cross-platform React Native integration
- [Flutter SDK](https://www.revenuecat.com/docs/getting-started/installation/flutter.md): Flutter integration guide

## Build and Optimize Native Paywalls Without Coding

Create fully native paywalls in a no-code editor, publish changes instantly, target different audiences or contexts, and run A/B/n tests with up to four variants. Iterate on layouts, copy, images, packaging, and pricing without shipping a new app version.

- [Paywalls](https://www.revenuecat.com/feature/paywalls.md): Tweak a template, generate with AI, or start with a blank canvas — no code or app update required
- [Targeting](https://www.revenuecat.com/feature/targeting.md): Test and ship the perfect paywall for each audience, insight, and placement without code or app updates
- [Experiments](https://www.revenuecat.com/feature/experiments.md): Fast, targeted paywall testing with clarity on full-funnel impact
- [Paywalls Docs](https://www.revenuecat.com/docs/tools/paywalls.md): Technical reference for RevenueCat's paywall builder
- [Creating Paywalls](https://www.revenuecat.com/docs/tools/paywalls/creating-paywalls.md): Pre-built templates and the layer-driven editor
- [Targeting Docs](https://www.revenuecat.com/docs/tools/targeting.md): Configuring targeting rules for different user segments
- [A/B Testing (Experiments) Docs](https://www.revenuecat.com/docs/tools/experiments-v1.md): Running paywall experiments and measuring revenue impact

## Reduce Churn and Support Load with Integrated Retention Tools

Let customers manage purchases themselves with Customer Center, show offers on cancel intent, capture churn reasons with exit surveys, and automate refund handling — including faster Apple refund responses.

- [Customer Center](https://www.revenuecat.com/feature/customer-center.md): Cut down on support tasks and decrease churn with a customizable self-serve subscription management UI
- [Refund Control](https://www.revenuecat.com/feature/refund-control.md): Automatically handle Apple refund requests to prevent auto-approved refunds and retain revenue
- [Customer Management](https://www.revenuecat.com/feature/customer-management.md): Get a complete, cross-platform view of every subscriber and give your entire team the tools to act
- [Customer Center Docs](https://www.revenuecat.com/docs/tools/customer-center.md): Technical reference for implementing Customer Center
- [Grace Periods and Billing Retry](https://www.revenuecat.com/docs/subscription-guidance/how-grace-periods-work.md): Handling failed payments and involuntary churn
- [Refunds Docs](https://www.revenuecat.com/docs/subscription-guidance/refunds.md): Automated and manual refund handling
- [Support Tools](https://www.revenuecat.com/docs/integrations/customer-support): Investigating and resolving individual customer purchase and access issues

## Understand and Predict Revenue with Unified Analytics

Track real-time revenue and retention, explore cohorts by signup date, and calculate LTV from one cross-platform source of truth. Forecast longer-term value with built-in LTV prediction, and send data to your warehouse or tools through integrations and webhooks.

- [Charts](https://www.revenuecat.com/feature/charts.md): 15+ success-driving metrics that automate reporting and empower your team
- [Charts Docs](https://www.revenuecat.com/docs/dashboard-and-metrics/charts.md): Revenue, retention, and cohort analytics built into RevenueCat
- [Key Metrics](https://www.revenuecat.com/docs/dashboard-and-metrics/overview.md): Definitions of MRR, ARR, churn, LTV, and other tracked metrics
- [Webhooks](https://www.revenuecat.com/docs/integrations/webhooks.md): Real-time monetization lifecycle event notifications
- [Data Exports](https://www.revenuecat.com/docs/integrations/scheduled-data-exports.md): Automated exports to S3, BigQuery, and other data warehouses

## Sell on the Web and Unlock Access in Your App

Take payments on the web with Web Billing and hosted web paywalls, then automatically grant access in iOS and Android apps with redemption links. Customers can buy on web or mobile and keep access everywhere.

- [Web-to-App Funnels](https://www.revenuecat.com/feature/funnels.md): Build custom onboarding, surveys, and checkout flows that unlock seamless in-app access
- [App-to-Web](https://www.revenuecat.com/app-to-web.md): Send customers from your app to a web checkout, complete purchases outside the app store, and unlock access back in the app
- [Web Billing](https://www.revenuecat.com/billing.md): Gain control over your purchase journey and profits with web purchases that seamlessly connect to your app — no coding or hosting required
- [Web Billing Overview](https://www.revenuecat.com/docs/web/web-billing/web-sdk.md): RevenueCat's own web payment layer and how it works
- [Web Paywalls](https://www.revenuecat.com/docs/web/paywalls.md): Web-based paywalls with Apple Pay / Google Pay support
- [Redemption Links](https://www.revenuecat.com/docs/web/redemption-links.md): Grant app access to users who purchase on the web

## Optional

- [Blog](https://www.revenuecat.com/blog): Product updates, monetization strategy, and app growth insights
- [Enterprise](https://www.revenuecat.com/pricing#enterprise): Custom pricing for high-volume apps with complex requirements
- [Sub Club Podcast](https://www.revenuecat.com/podcast): Interviews with app founders and growth experts on subscription monetization
- [RevenueCat Status Page](https://status.revenuecat.com): Real-time platform uptime and incident history
- [Security and Compliance](https://www.revenuecat.com/security-and-compliance.md): SOC 2 certification, GDPR compliance, and data handling practices
- [Community Forum](https://community.revenuecat.com): Developer Q&A and peer support
- [Changelog](https://www.revenuecat.com/changelog): Product updates and release notes
- [SDK GitHub Repositories](https://github.com/RevenueCat): Open-source SDK code for all platforms