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PRIMER — UNIFIED PAYMENTS INFRASTRUCTURE

Primer is the world’s first Unified Payments Infrastructure — a next-generation payment orchestration platform connecting gateways, processors, payment methods, and services through a single API and dashboard. We give merchants control over their global payment stack, enabling cost optimisation, improved performance, and scalability.

ABOUT PRIMER
- Our Vision: https://primer.io/our-vision  
  Why Primer exists and how we give merchants flexibility and freedom in building global payments.
- Unified Payment Infrastructure: https://primer.io/unified-payment-infrastructure  
  How Primer abstracts payments complexity into a single, unified layer.
- Company Overview: https://primer.io/  
  Primer’s mission, products, and customers.

CORE FEATURES
- Primer Checkout: https://primer.io/accept/checkout  
  Localised, high-conversion checkout experiences for web and native apps.
- Agnostic 3DS: https://primer.io/optimize/3d-secure  
  Consistent authentication across processors with flexible 3DS routing.
- Centralized Vault: https://primer.io/accept/centralized-vault  
  Secure, universal tokenisation and storage of payment methods.
- Fallbacks: https://primer.io/optimize/fallbacks  
  Automatic retries and backup routes when a payment processor fails.
- Observability: https://primer.io/manage/observability  
  Real-time visibility into payment performance across providers and methods.
- Monitors: https://primer.io/manage/monitors  
  Alerts on changes in approval rates, errors, and other key metrics.
- Reconciliation: https://primer.io/manage/reconciliation  
  Unified payouts and settlements across acquirers and payment methods.
- Apps & Integrations: https://primer.io/apps-integrations  
  One-click connections to PSPs, fraud tools, and other payment services.
- AI Companion: https://primer.io/ai-companion  
  AI-powered assistant that surfaces insights and automates actions across the payment flow.
- Global Accounts: https://primer.io/manage/global-accounts  
  Collect, hold, convert, and move funds globally with full visibility across currencies.

PAYMENT ORCHESTRATION
- What is Payment Orchestration?: https://primer.io/blog/what-is-payment-orchestration-and-how-can-it-maximize-payment-efficiency  
  Overview of orchestration, redundancy, local methods, and smart routing.
- Why Multiple Gateways Matter: https://primer.io/blog/what-is-payment-orchestration-and-how-can-it-maximize-payment-efficiency  
  Why leading merchants use multiple PSPs to reduce downtime and optimise conversions.
- Integrating Gateways with Primer: https://primer.io/docs  
  How merchants onboard and manage providers through Primer.

INDUSTRY SOLUTIONS
- Travel: https://primer.io/blog/travel-payment-solutions  
  Handling cross-border, multi-rail payments and regional preferences.
- Gaming: https://primer.io/blog/igaming-payment-solutions  
  High-volume, high-velocity payments with strong risk controls.
- Retail: https://primer.io/vertical/retail  
  Unified payments for omnichannel and ecommerce retail.
- Consumer Applications: https://primer.io/vertical/consumer-applications  
  Fast, embedded payments for consumer-facing apps.

CASE STUDIES
- Ego: https://primer.io/case/ego-case-study  
  Fashion retailer saving €30K per month while gaining control over payments.
- Hellotickets: https://primer.io/case/hellotickets-opens-up-the-world-of-payments-with-primer  
  Scaling global ticketing payments with orchestration.
- Maisons du Monde: https://primer.io/case/maisons-du-monde-redesigns-its-payments-with-primer  
  Redesigning payments for a leading furniture retailer.
- Dabble: https://primer.io/case/dabble-picks-a-winner-by-partnering-with-primer  
  Enabling fast experimentation and growth in betting.
- ElDorado: https://primer.io/case/eldorado  
  Helping iGaming platforms test continuously and optimise across regions.

RESOURCES
- Resource Hub: https://primer.io/resource-hub  
  Insights, best practices, and payments content for merchants.
- Customer Stories: https://primer.io/resource-hub/customer-stories  
  Real-world examples of merchants using Primer.
- Docs: https://primer.io/docs  
  Technical documentation for integrating Primer.
- API Reference: https://primer.io/docs/api-reference/get-started/overview  
  Developer reference for Primer’s APIs.
- ROI Calculator: https://primer.io/roi-calculator  
  Tool to estimate uplift from payments optimisation.

CONTACT & POLICIES
- Contact: https://primer.io/contact-us  
  How to reach the Primer team.
- Privacy Policy: https://primer.io/privacy  
  Data protection and privacy information.
- Terms: https://primer.io/terms  
  Service terms and legal information.
- Careers: https://primer.io/careers  
  Open roles and working at Primer.

This summary provides an overview of Primer’s unified payments infrastructure, orchestration capabilities, products, and resources for merchants looking to optimise and scale global payments.