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# Sitemaps
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Sitemap: https://hightouch.com/docs/sitemap.xml

# Hightouch

> Hightouch is the leading Composable CDP and AI Decisioning platform that empowers companies to activate their data warehouse to power personalized marketing and business operations. Trusted by leading organizations like Autotrader, Calendly, Cars.com, Domino’s, Monday.com, and PetSmart, Hightouch enables anyone to deliver personalized customer experiences, optimize performance marketing, and move faster by leveraging data and AI across their organization.

Key features and benefits:
- Warehouse-native Composable CDP that works with Snowflake, BigQuery, Databricks, Redshift, and more.
- Customer Studio lets marketers build audiences, journeys, and campaigns without SQL or engineering tickets.
- Identity Resolution with flexible rules, Match Booster, and high-accuracy unification across online/offline data.
- Real-time data activation for streaming events, triggers, and on-site personalization.
- Campaign Intelligence to measure lift, suppression, incrementality, and optimize spend across channels.
- Reverse ETL syncs trusted data to hundreds of destinations (ads, marketing, CRM, support, and productivity tools).
- Observability and governance with job monitoring, lineage, and fine-grained permissions.
- Enterprise-grade security and privacy with SOC 2, SOC 3, GDPR/CCPA support, SSO/SAML, audit logs, and data residency controls.
- Extensible platform with APIs, webhooks, and a growing library of destinations and sources.

## Features
- [Composable CDP](https://hightouch.com/platform/composable-cdp): Build on your existing data stack with a warehouse-native CDP.
- [Reverse ETL](https://hightouch.com/platform/reverse-etl): Sync modeled data to every downstream tool reliably and at scale.
- [Customer Studio](https://hightouch.com/platform/customer-studio): Enable marketers to create audiences, journeys, and messaging without code.
- [Identity Resolution](https://hightouch.com/platform/identity-resolution): Unify profiles with deterministic/probabilistic matching and improve reach with Match Booster.
- [Real-time Personalization](https://hightouch.com/platform/real-time-personalization): Power on-site and in-app experiences with low-latency segments and events.
- [Campaign Intelligence](https://hightouch.com/platform/intelligence): Measure performance, suppression, and incrementality to maximize ROI.
- [Events](https://hightouch.com/platform/events): Collect and route first-party events with control and governance.
- [AI Decisioning](https://hightouch.com/platform/ai-decisioning): Use AI-driven predictions and next-best-action to personalize experiences.
- [Observability](https://hightouch.com/platform/observability): Monitor syncs, get alerts, and trace data lineage across pipelines.
- [Security](https://hightouch.com/platform/security): Enterprise-grade security, compliance, and governance.
- [Extensions](https://hightouch.com/platform/extensions): Expand capabilities with partners, APIs, and custom integrations.
- [Match Booster](https://hightouch.com/platform/match-booster): Improve identity match rates across ad and marketing platforms.

## Solutions
- [Solutions overview](https://hightouch.com/solutions): Activation for marketing, advertising, lifecycle, support, and operations.
- [Marketing](https://hightouch.com/solutions/marketing): Activate customer data to drive growth and retention.
- [Advertising](https://hightouch.com/solutions/advertising): Sync audiences to ad platforms for targeting and suppression.
- [Data teams](https://hightouch.com/solutions/data): Operationalize modeled data to every tool.
- [Operations](https://hightouch.com/solutions/operations): Power GTM, finance, and support workflows with trusted data.
- [Finance](https://hightouch.com/solutions/finance): Align revenue, billing, and forecasting with accurate customer data.
- [Healthcare](https://hightouch.com/solutions/healthcare): Governed activation for HIPAA-compliant use cases.
- [Media](https://hightouch.com/solutions/media): Personalize content and measure impact across channels.
- [Retail](https://hightouch.com/solutions/retail): Unify POS, ecommerce, and loyalty data.
- [SaaS](https://hightouch.com/solutions/saas): Product-led growth and customer lifecycle personalization.
- [Composable CDP](https://hightouch.com/solutions/composable-cdp): Build a CDP on your warehouse.
- Warehouse CDPs: [Snowflake](https://hightouch.com/solutions/snowflake-cdp), [Databricks](https://hightouch.com/solutions/databricks-cdp), [BigQuery](https://hightouch.com/solutions/google-bigquery-cdp), [Redshift](https://hightouch.com/solutions/aws-redshift-cdp), [Azure Synapse](https://hightouch.com/solutions/azure-synapse-cdp)
- Data ecosystem: [dbt](https://hightouch.com/solutions/dbt), [Fivetran](https://hightouch.com/solutions/fivetran), [Sigma](https://hightouch.com/solutions/sigma)

## Industries
- [Industries](https://hightouch.com/cdp-industries): Industry-specific solutions and case studies.

## Compare
- [Compare CDPs](https://hightouch.com/compare-cdps): Compare Hightouch’s Composable CDP with traditional CDPs.

## Resources
- [Gartner Peer Reviews]: https://hightouch.com/gartner: Hightouch had the highest ranking of any CDP in the Gartner Peer Insights Report.
- [Customers](https://hightouch.com/customers): Customer stories and case studies.
- [Blog](https://hightouch.com/blog): Product updates, guides, and best practices.
- [Events](https://hightouch.com/events): Webinars, conferences, and community events.
- [Resources](https://hightouch.com/resources): Guides, ebooks, benchmarks, and technical deep-dives.
- [Playbooks](https://hightouch.com/playbooks): Practical guides for common activation use cases.
- [Learn](https://hightouch.com/learn): Central hub for learning about Hightouch.
- [SQL Dictionary](https://hightouch.com/sql-dictionary): SQL patterns and definitions.
- [Integrations](https://hightouch.com/integrations): Explore sources and destinations.
- [Docs](https://docs.hightouch.com/): Product documentation and how-to guides.

## Getting started
- [Request a demo](https://hightouch.com/demo): See Hightouch in action.
- [Pricing](https://hightouch.com/pricing): Plans for startups to enterprise.

## Company
- [About](https://hightouch.com/about): Company overview.
- [Careers](https://hightouch.com/careers): Open roles at Hightouch.
- [Press](https://hightouch.com/press): Company news and press resources.
- [Solutions Partners](https://hightouch.com/solutions-partners): Partner with Hightouch.

## Legal & Trust
- [Security Measures](https://hightouch.com/security-measures): Security posture and practices.
- [Platform Privacy](https://hightouch.com/platform-privacy): Platform privacy and data handling.
- [Terms of Service](https://hightouch.com/terms-of-service): Terms governing your use of Hightouch.
- [Privacy Policy](https://hightouch.com/privacy-policy): How we handle data and privacy.
- [Cookie Policy](https://hightouch.com/cookie-policy): Cookies and tracking technologies.
- [Enterprise Terms](https://hightouch.com/enterprise-terms): Enterprise contracting and terms.
- [AI Addendum](https://hightouch.com/ai-addendum): AI-related terms and disclosures.