Top Sites>GameAnalytics – Turning Data Into Insights

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# GameAnalytics

> GameAnalytics is the leading growth platform for the gaming industry, supporting mobile, Roblox, PC/Console, and VR platforms. For over 14 years, they've helped 100,000+ studios transform raw data into real impact - helping developers, studios, and publishers make smarter, faster decisions.

Their IQ product suite brings together advanced analytics, data pipelines, market intelligence, and player segmentation into one unified platform. Whether you're building, growing your audience, or optimizing your portfolio at scale, GameAnalytics equips game makers with the tools to move from data to decisions with speed and clarity.

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GameAnalytics offers four core products under the IQ Suite: AnalyticsIQ for real-time player analytics, SegmentIQ for player segmentation and personalization, PipelineIQ for raw data access and managed data pipelines, and MarketIQ for competitive intelligence and ad creative insights. The platform supports all major game engines including Unity, Unreal, Godot, GameMaker, Cocos2d, Defold, Construct, and Roblox, with native SDKs for C#, C++, JavaScript, Android, iOS, and tvOS.

GameAnalytics integrates with leading attribution platforms (Adjust, AppsFlyer, Singular, Tenjin, Kochava, Airbridge), ad monetization networks (AdMob, AppLovin MAX, IronSource), data warehouses and BI tools (BigQuery, Looker, Tableau, PowerBI, Metabase), and AI assistants (ChatGPT, Claude, Gemini, Perplexity, Cursor) via the GA MCP Server. The platform is ISO 27001 certified, SOC 2 compliant, ePrivacy certified, and KidSAFE+ certified.

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## Products

- [AnalyticsIQ](https://www.gameanalytics.com/product/analyticsiq): Real-time game analytics with dashboards, funnels, cohort analysis, health monitoring, and custom event tracking. Free tier available; Pro at $29/mo (annual).

Best for:

- AnalyticsIQ (free): Hobby, leisure, student, start-up projects.
- AnalyticsIQ Pro (paid): Professional teams (registered company) and small-sized developers needing advanced analytics.

- [SegmentIQ](https://www.gameanalytics.com/product/segmentiq): Player segmentation, LiveOps, user-level insights, path analysis, retention analysis, and strict-order funnels without SQL. Custom pricing.

Best for:

- SegmentIQ (free): Hobby, leisure, student, start-up projects, and small-sized developers who need A/B testing and Remote Configs.
- SegmentIQ Pro (paid): Scale-up and growth-stage teams, and mid-sized studios without a dedicated Data Team who need no-code advanced segmentation and user-level behaviour/journey analysis.

- [PipelineIQ](https://www.gameanalytics.com/product/pipelineiq): Raw data access, managed data pipelines, BigQuery data warehouse, APIs, data export, and the GA MCP Server for conversational AI queries. Starting at $499/mo.

Best for:

- PipelineIQ Pro (paid): Scale-up, growth-stage, and mid-to-enterprise sized studios with a dedicated Data Team that need raw data access and flexible pipeline control.

- [MarketIQ](https://www.gameanalytics.com/product/marketiq): Creative intelligence with ad performance insights, competitor discovery, download and revenue analysis and app store intelligence. $299/mo (annual) with 10 seats included.

Best for:

- MarketIQ (free): Hobby, leisure, student, and start-up projects researching markets and competitors needing App Store intelligence and mobile game benchmarks.
- MarketIQ Pro (paid): Scale-up and growth-stage teams, and mid-to-enterprise sized studios running paid acquisition strategies, who need deeper competitive intelligence and ad creative benchmarking.

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## Features

- [AnalyticsIQ](https://www.gameanalytics.com/product/analyticsiq):

AnalyticsIQ (Free):

- Pre-defined Dashboards: Out-of-the-box reporting on standard game data.
- Custom Dashboards: Personalize your dashboards for tailored reporting.
- Pre-defined Events: Out-of-the-box KPIs on the most popular game metrics.
- Design & Custom Events: Configure and track the events that matter most to you.
- Offline Events: No loss of data when players lose connection. Offline events are synced once players reboot.
- Live Events: See the last 50 events your game has fired. Perfect for troubleshooting after a new update.
- Funnels: Identify friction points affecting player progression/journeys.
- Realtime: Monitor your game's performance as it happens.
- Engagement (Cohorts): View player behaviour grouped by cohorts to identify trends.
- Engagement (Retention): Understand how well players come back after key actions - not just installs.
- Engagement (Matrix): Visualize how widely and how often players interact with events or features.
- Explore: Query your aggregated data within our pre-built interface.
- Health (Errors): Detect, diagnose, and resolve app errors.

AnalyticsIQ Pro (Paid):

- Health (Frames Per Second, Memory and App Boot Time): Monitor performance metrics and optimize speed, stability, and efficiency.
- Distributions: Visualize player metrics as histograms to reveal trends and outliers.
- Hourly Granularity: Zoom in on trends with an hourly breakdown of events.
- Portfolio Overview: View key metrics across your portfolio at first glance.
- Scheduled Reporting: Automated delivery of key game metrics directly to your inbox.
- Retention Triggers: Define start and return events to customize your retention analysis.
- Dashboard Sharing: Share dashboards across all games in your Organization. No duplicating needed.

- [SegmentIQ](https://www.gameanalytics.com/segmentiq):

SegmentIQ (Free):

- A/B Testing: Take away the guesswork with accurate, data-driven experiments.
- Remote Configs: Adjust gameplay parameters on the fly, without a new release.

SegmentIQ Pro (Paid):

- User Analysis: Access user-level insights without the complexity - no SQL required.
  - User Segments: Group players by granular behaviors or attributes to compare performance across audiences.
  - Event Analysis: Explore how players interact with in-game events to identify key actions and trends.
  - Strict-order Funnels: Map user journeys to observe the churn & conversion rate of each step.
  - Retention Analysis: Calculate the number/percentage of user retention between two custom key events (eg, App Install and App Open).
  - Metric Distribution: Understand your user distribution by grouping them into multiple cohorts based on a certain event.
  - Path Analysis: See the most common player paths to understand how users navigate your game.
  - User Lookup: Dive into individual player profiles to explore their lifecycle, activity and behaviour.

- [MarketIQ](https://www.gameanalytics.com/marketiq):

MarketIQ (Free):

- Store Intelligence: Learn from top games or keep an eye on the competition.
- Benchmarks: Compare your performance to the market, and optimize your games based on real data.

MarketIQ Pro (Paid):

- Ad Insights: Access comprehensive advertising and creative intelligence.
  - Ad Distribution: Get an overview of any app's campaign trends, ad networks, geos targeted, ad formats and in-depth audience insights.
  - Creative Insights: Access and analyze all creatives launched by any app.
  - Image & Video Search: Upload an image or video to analyze creatives you come across in the wild.
  - Similar Audience Apps: Discover apps with similar audiences and identify new competitors to keep an eye on.
  - App Comparison: Compare revenue and download trends across multiple apps in one view.
  - Download Data: Analyze download data from over 1 million apps.
  - Revenue Data: Analyze revenue data from over 1 million apps.
  - Integrated SDKs: Get an overview of SDKs for any app's Advertising, Attribution and more.
  - Top Promoted: Identify the apps investing most in paid advertising.

- [PipelineIQ](https://www.gameanalytics.com/pipelineiq):

PipelineIQ Pro (Paid):

- Custom Event Fields: Customize game data with an additional 50 event fields.
- Data Warehouse: Feed user-level and aggregated data into a managed BigQuery instance for advanced analyses and reporting.
- Data Export: Get raw, user-level data delivered directly to your AWS or GCS bucket, so you can transform, process and extract data any way you like.
- MetricsAPI: GET pre-processed, aggregated data across all your games for internal dashboards and custom reporting.
- OrganizationAPI: Make programmatic updates to games, studios, and users.
- Game Data Sharing: Access game data from your partner studios.
- MCP Server: Ask your data questions and get instant insights via AI tools like ChatGPT, Claude, Gemini, and more. Powered by MetricsAPI.

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## Integrations

- [Unity SDK](https://docs.gameanalytics.com/event-tracking-and-integrations/sdks-and-collection-api/game-engine-sdks/unity): Native SDK for Unity game engine
- [Unreal SDK](https://docs.gameanalytics.com/event-tracking-and-integrations/sdks-and-collection-api/game-engine-sdks/unreal): Native SDK for Unreal Engine
- [Godot SDK](https://docs.gameanalytics.com/event-tracking-and-integrations/sdks-and-collection-api/game-engine-sdks/godot): Native SDK for Godot engine
- [Roblox SDK](https://docs.gameanalytics.com/event-tracking-and-integrations/sdks-and-collection-api/game-engine-sdks/roblox): Native SDK for Roblox experiences
- [Collection API](https://docs.gameanalytics.com/event-tracking-and-integrations/sdks-and-collection-api/api/overview): REST API for custom data collection and integration

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## Documentation

- [Getting Started](https://docs.gameanalytics.com): Guides for understanding organizations, users, and planning SDK implementation
- [SDK Documentation](https://docs.gameanalytics.com/event-tracking-and-integrations/sdks-and-collection-api/sdks-overview): Integration guides for all supported game engines and platforms
- [API Reference](https://docs.gameanalytics.com/products-and-features/pipeline-iq/pipeliniq-overview): Metrics API and Organization API documentation

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## Pricing

- [Pricing](https://www.gameanalytics.com/pricing)

AnalyticsIQ:
- Free: No MAU cap or limitations
- Pro: $29/monthly (paid annually), or $49/monthly (paid monthly). 14-day free trial available.

SegmentIQ:
- Free: No MAU cap or limitations
- Pro: Custom pricing

MarketIQ:
- Free: Access to Store Intelligence and Benchmarks
- Pro: $299/monthly (paid annually), or $499/monthly (paid monthly). Includes 10 seats. 14-day free trial available.

PipelineIQ:
- Pro: Custom pricing

- [Startup Program](https://www.gameanalytics.com/pricing/startup): For VC-backed studios. $6,000 in Pro credits for AnalyticsIQ, SegmentIQ and PipelineIQ, 50% off a yearly MarketIQ Pro subscription, plus premium support and benefits from your VC partner.

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## Resources

- [Blog](https://www.gameanalytics.com/blog): Game industry insights covering analytics, monetization, user acquisition, LiveOps, game design, ASO, and VR/AR
- [Customer stories](https://www.gameanalytics.com/customers): Customer success stories showing measurable results like 55% increase in ARPDAU and 14% higher Day 1 retention
- [Reports](https://www.gameanalytics.com/reports): Industry insights and best practices presented as reports, sharing original, first-hand data from the GameAnalytics platform.

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## Support & Policies

- [Terms of Service](https://www.gameanalytics.com/terms): Terms governing use of the GameAnalytics platform.
- [Privacy Policy](https://www.gameanalytics.com/privacy): Privacy policy detailing how data is collected and used.
- [Cookie Policy](https://www.gameanalytics.com/cookies): Cookie usage policy and preferences.
- [Security and Compliance](https://www.gameanalytics.com/security): ISO 27001, SOC 2, ePrivacy, and KidSAFE+ certifications with first-party data ownership.

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## Index & Infrastructure

- https://www.gameanalytics.com/sitemap.xml
  Sitemap for structured crawling and indexing.
- https://www.gameanalytics.com/robots.txt
  Robots file for crawler instructions.
- support@gameanalytics.com
  Contact address for requests, support, or documentation inquiries.