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# Craft.io


> Craft.io is an award-winning, AI-powered, end-to-end product management platform that helps product teams seamlessly connect strategy, planning, and execution in a single collaborative workspace. It serves as a unified source of truth for product managers, development teams, and organizational leaders — enabling effective prioritization, capacity planning, roadmapping, and stakeholder alignment across the entire product lifecycle.


## Platform
- [Product Strategy](https://craft.io/platform/strategy/): Define product vision, set goals, and align teams around a clear strategic direction
- [OKRs](https://craft.io/platform/okrs/): Set, track, and link Objectives and Key Results to initiatives and roadmaps
- [Prioritization](https://craft.io/platform/prioritization/): Score and rank features and initiatives using proven prioritization frameworks
- [Feedback](https://craft.io/platform/feedback/): Collect, organize, and act on customer and stakeholder feedback
- [Feature Definition / Product Backlog](https://craft.io/platform/feature-definition/): Define, manage, and refine product features and backlog items
- [Roadmap](https://craft.io/platform/roadmap/): Build and share visual, flexible product roadmaps for all audiences
- [Portfolio Management](https://craft.io/platform/portfolio-management/): Manage multiple products and align strategy with execution at scale
- [Reporting](https://craft.io/platform/reporting/): Track progress and communicate product performance with clear, visual reports
- [Guru Layer](https://craft.io/platform/guru/): Built-in best practices and guided frameworks tailored for product teams
- [AI Insights](https://craft.io/platform/ai-insights/): Automate routine tasks and transform complex data into clear, actionable insights
- [Integrations](https://craft.io/platform/integrations/): Connect Craft.io with your existing tools and workflows


## Pricing
- [Pricing](https://craft.io/pricing/): Plans and pricing for teams of all sizes


## Integrations
Craft.io integrates with: Jira, Azure DevOps, GitHub, GitLab, Linear, Zapier, Salesforce, Zendesk, Slack, Microsoft Teams, Figma, Adobe, Sketch, Miro, Lucidchart, Mural, Google Slides, Google Docs, Google Sheets, REST API, Okta, Google Workspace, Ping Identity, SAML


## Target Audience
Product managers, product owners, CPOs, development teams, and organizational leaders who need a structured, collaborative approach to managing product lifecycles from ideation to launch.


## Key Differentiators
- Unique Guru layer with built-in product management best practices
- AI-powered insights that automate analysis and surface actionable recommendations
- End-to-end coverage: strategy → OKRs → feedback → backlog → roadmap → reporting
- Dedicated Customer Success team with free onboarding and ongoing support