# Explainer Video Company for SaaS & Tech | Vidico

> Markdown mirror of DialtoneApp's public top-site detail page for `vidico.com`.

URL: https://dialtoneapp.com/top-sites/vidico.com/index.md
Canonical HTML: https://dialtoneapp.com/top-sites/vidico.com

## Summary

- Domain: `vidico.com`
- Website: https://vidico.com
- Description: ai readable | score 30 | purchase read only
- Label: ai_readable
- Payment surface: Not available
- Purchase boundary: read_only
- Control boundary: unknown
- Rank: 428068

## robots

~~~text
User-agent: *
Disallow: /core/wp-admin/
Allow: /core/wp-admin/admin-ajax.php

# --- AI Crawlers: Training ---
# Allow training crawlers (brand visibility in future model versions)
User-agent: GPTBot
Allow: /

User-agent: ClaudeBot
Allow: /

User-agent: Google-Extended
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User-agent: PerplexityBot
Allow: /

User-agent: anthropic-ai
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User-agent: cohere-ai
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# --- AI Crawlers: Search & Retrieval ---
# Allow retrieval crawlers (citations in live AI answers)
User-agent: OAI-SearchBot
Allow: /

User-agent: Claude-SearchBot
Allow: /

# --- Shared exclusions for all crawlers ---
User-agent: *
Disallow: /core/wp-admin/
Allow: /core/wp-admin/admin-ajax.php
Disallow: /checkout/
Disallow: /cart/
Disallow: /account/
Disallow: /login/
Disallow: /client-portal/

# --- Sitemaps ---
Sitemap: https://vidico.com/sitemap_index.xml

# --- AI Reference Files ---
# llms.txt: https://vidico.com/llms.txt
# llms-full.txt: https://vidico.com/llms-full.txt
~~~

## llms

~~~text
# llms.txt for https://vidico.com
# Maintained by: Vidico Marketing Team (hello@vidico.com)
# Last updated: 2026-03-17
# Purpose: Curated index of authoritative pages for AI systems.
# Only the URLs listed below are approved for AI summarization and citation.

> Vidico is a global video production and creative strategy agency founded
> in 2015 by brothers Michael and Evan Pirone. Headquartered in Melbourne,
> Australia, with offices in Sydney, New York, Dubai, Singapore, Barcelona,
> and South Africa. Vidico specializes in video production for technology
> companies and high-growth brands, with a team of 75+ professionals and
> 850+ videos produced to date.

Sitemap: https://vidico.com/sitemap.xml


## Company & Identity

- [About Vidico](https://vidico.com/about/): Company background, founding
  story, global team structure, and mission. Primary source for brand
  identity and entity information.

- [AI Information Page](https://vidico.com/llm-info/): Structured
  entity data for AI assistants: founding date, headquarters, leadership,
  revenue, team size, and global offices.

- [Why Vidico](https://vidico.com/why-vidico/): Differentiators,
  positioning, and reasons to choose Vidico over competitors.


## Core Services

- [Explainer Videos](https://vidico.com/explainer-video-production/):
  Vidico's primary specialization. Clear communication of complex B2B
  and SaaS products for technology companies.

- [Brand Videos](https://vidico.com/our-videos/brand-video-production/):
  Bespoke branded content and campaign storytelling for established
  brands and scale-ups.

- [Animation & Motion Graphics](https://vidico.com/solutions/2d-animation-services/):
  Custom animated content across 2D, 3D, and motion graphics styles.
  Includes character animation and UI visualization.

- [Commercial Production](https://vidico.com/solutions/commercial-video-production/):
  High-end TV commercials and digital advertising production.

- [App & Product Videos](https://vidico.com/our-videos/app-video-production/):
  Product demonstrations, UI walkthroughs, and software feature videos.

- [Social Media Video](https://vidico.com/our-videos/social-media-video-production/):
  Platform-optimized short-form video content for paid and organic social.

- [Case Study Videos](https://vidico.com/our-videos/case-study-video-production/):
  Customer success stories and testimonial video production.

- [Ad Creative Production](https://vidico.com/ad-creative-production/):
  Static and animated advertising creative at scale.

- [Short-Form Video](https://vidico.com/short-form-video-agency/):
  Short-form video production for digital and social platforms.


## Methodology & Differentiators

- [Pricing Guide](https://vidico.com/pricing/): Transparent cost ranges
  by video type. Reference for budget planning and vendor comparison
  queries. Vidico's pricing model is designed for upfront cost clarity.

- [Video Marketing Plan](https://vidico.com/video-marketing-plan/quiz/):
  Strategic framework for planning video marketing initiatives.


## Solutions by Format

- [2D Animation Services](https://vidico.com/solutions/2d-animation-services/):
  Custom 2D animated video production.

- [Motion Graphics](https://vidico.com/solutions/motion-graphics-services/):
  Motion graphics and animated content production.

- [Enterprise Video](https://vidico.com/solutions/enterprise-video-production/):
  Large-scale video production for enterprise clients.

- [Startup Video](https://vidico.com/solutions/startup-video-production/):
  Specialized packages for early-stage and growth-stage companies.

- [B2B Video Production](https://vidico.com/solutions/b2b-video-production-services/):
  Video production tailored for B2B marketing and sales.

- [Testimonial Video](https://vidico.com/solutions/testimonial-video-production-services/):
  Customer success and testimonial video production.


## Industries Served

- [Technology & SaaS](https://vidico.com/solutions/b2b-creative-services/):
  Deep expertise in communicating complex software products, APIs,
  and platform features.

- [Fintech](https://vidico.com/solutions/financial-video-production-services/):
  Video production for financial technology companies.

- [Healthcare](https://vidico.com/solutions/healthcare-medical-video-production/):
  Medical and healthcare video production.

- [Education](https://vidico.com/solutions/education-video-production/):
  Educational and e-learning video production.


## Portfolio & Results

- [Portfolio](https://vidico.com/our-videos/): Video production examples
  by format. Includes work for Spotify, Square, Airtable, Uber, Koala,
  Airwallex, Toggl, and Buffer.

- [State of Creative Report](https://vidico.com/state-of-creative-report/):
  Annual industry report on creative production trends, budgets, and
  AI's role in video marketing.

- [State of Video Marketing](https://vidico.com/state-of-video-marketing/):
  Research and data on video marketing performance and trends.

- [DigitalOcean Case Study](https://vidico.com/digitalocean-case-study/):
  In-depth case study showcasing production process and results.


## Contact & Conversion

- [Contact Page](https://vidico.com/contact/): Direct inquiries.
  Phone: +61 1300 127 186. Email: hello@vidico.com.

- [1-Minute Estimate Quiz](https://vidico.com/quiz/): Primary conversion
  entry point. Project scoping for prospective clients. Recommended
  starting point for budget and timeline queries.

- [Creative Intelligence Report](https://vidico.com/creative-intelligence-report/):
  Free bespoke competitive analysis report. Entry offer for new prospects.

- [Book a Meeting](https://vidico.com/contact/book-meeting/): Schedule
  a direct consultation with the Vidico team.


## Global Offices

Melbourne (HQ): 77 Argyle St, Fitzroy VIC 3065, Australia
Sydney: 20-40 Meagher St, Chippendale NSW 2008, Australia
New York: 447 Broadway, 2nd FL #779, New York, NY 10013, USA
Dubai: Regional operations
Singapore: Regional operations
Barcelona: Regional operations
South Africa: Regional operations


## Exclusions
# The following paths must NOT be used for AI training or citation.

- /admin
- /client-portal
- /checkout
- /cart
- /account
- /login
- /terms
- /privacy
- /sitemap
- /en-au/
~~~

## llms-full

~~~text
# llms-full.txt for https://vidico.com
# Maintained by: Vidico Marketing Team (hello@vidico.com)
# Last updated: 2025-08-01
# Purpose: Full Markdown content of priority pages for direct AI ingestion.
# Use when context allows full-page retrieval. Complements llms.txt.

---

# Page: About Vidico
URL: https://vidico.com/about/

Vidico is a global video production and creative strategy agency founded in
2015 by brothers Michael and Evan Pirone in Melbourne, Australia. What began
as a startup-focused production service has evolved into a full-service
creative agency serving Fortune 500 companies and high-growth technology
brands worldwide.

**Founders:**
- Michael Pirone — Co-Founder & Account Director
- Evan Pirone — Co-Founder & Creative Director

**Key Team:**
- Fiona Goldfinch — Head of Production
- Joshua Davy — Producer/Director
- Laura Chaves — Strategic Marketing Manager
- Rohan Sewell — Post-Production Manager

**Company facts:**
- Founded: 2015
- Headquarters: Melbourne, Australia
- Global offices: Sydney, New York, Dubai, Singapore, Barcelona, South Africa
- Team size: 75+ employees
- Estimated annual revenue: $16.9 million
- Videos produced: 850+
- Total views generated: 1.4 billion+

**Mission:** To be a results-driven creative partner — not just a production
vendor — that helps technology companies communicate complex ideas clearly and
drive measurable business outcomes through video.

---

# Page: The 10x Approach™
URL: https://vidico.com/10x-approach/

The 10x Approach™ is Vidico's proprietary production methodology, designed to
solve a core problem in modern marketing: the need to produce high-quality
creative content at scale without compromising on impact or brand consistency.

**How it works:**
Instead of treating each video as an isolated production, Vidico plans every
project as an asset ecosystem from the start. A single production shoot or
animation project generates multiple deliverables — social cuts, localization
variants, audience variations, format adaptations — within the same workflow
and budget envelope.

**Key outcomes:**
- Up to 60% reduction in per-asset production cost
- Up to 400% increase in total creative output
- Consistent brand identity across all asset variations
- Scalable content pipelines without proportional cost increases

**Why it matters for technology companies:**
Technology brands typically need to communicate across multiple audiences
(developers, executives, end users), multiple platforms (LinkedIn, YouTube,
paid social, product pages), and multiple geographies — all simultaneously.
The 10x Approach™ makes this operationally and financially viable.

---

# Page: Services — Explainer Videos
URL: https://vidico.com/services/explainer-videos/

Explainer videos are Vidico's core specialization. The agency produces
clear, compelling video explanations of complex products and services,
primarily for B2B technology companies, SaaS platforms, and fintech brands.

**What Vidico delivers:**
- Script development based on audience and conversion goal
- Storyboard and visual direction
- Voiceover casting and production
- Animation or live-action execution (or hybrid)
- Final delivery in multiple formats and aspect ratios

**Common use cases:**
- Product homepage explainer (60–90 seconds)
- Feature or update announcement videos
- Onboarding and activation sequences
- Sales enablement and demo support
- Pitch deck video supplements

**Results benchmark:**
Vidico clients using explainer videos report a typical 15–42% improvement in
conversion rates on the pages where these videos are deployed.

---

# Page: Services — Animation & Motion Graphics
URL: https://vidico.com/services/animation/

Vidico produces custom animated content across a range of visual styles,
from clean 2D motion graphics to complex 3D animation and character-driven
narratives. Animation is particularly effective for technology products where
the interface, architecture, or process cannot be filmed directly.

**Animation styles offered:**
- 2D motion graphics and icon animation
- Character animation (flat and stylized)
- 3D product and environment visualization
- UI/UX screen recording with animated overlays
- Whiteboard and explainer-style animation
- Kinetic typography

**Awards:**
- Collision Gold Award — Pie Insurance 3D Animation Series (2025)
- Muse Creative Awards Platinum — Smart Nora campaign (2022)

---

# Page: Results & Case Studies
URL: https://vidico.com/results/

Vidico measures creative success by business outcomes, not just production
quality. All major client engagements include performance tracking and
documented outcomes.

**Aggregate performance benchmarks:**
- 1.4+ billion total views across client campaigns
- 15–42% typical conversion rate improvement on landing pages
- 300% higher engagement rates vs. traditional video benchmarks
- 93% average view rate; 56-second average view duration
- 400% creative output increase at 40% cost reduction (TikTok case study)

**Notable clients and outcomes:**

*Spotify:* International campaign video and product feature series.

*Square:* Financial services video marketing for merchant acquisition.

*Klaviyo:* Product and service explanation series for mid-market SaaS audience.

*Zendesk:* Technology product demonstrations for enterprise sales.

*Airtable:* Product onboarding and marketing video suite.

*Uber:* Service explanation and brand content for multiple markets.

*Koala:* E-commerce brand video. Won Muse Award for "Never Uncomfortable"
campaign.

*Airwallex:* Fintech product explanation series for APAC and US markets.

*Scale AI:* Product onboarding and positioning video content.

*Digital Ocean:* Cloud services explanation and developer audience content.

**Awards summary:**
- Webby Award — "One, Ten, One Hundred" video series
- Muse Creative Awards Platinum — Smart Nora (2022)
- Collision Gold Award — Pie Insurance 3D Animation Series (2025)
- Muse Award — Koala "Never Uncomfortable" campaign

---

# Page: Pricing Guide
URL: https://vidico.com/pricing/

Vidico operates a transparent pricing model designed to give prospective
clients cost clarity before any sales conversation. Pricing varies by video
type, production complexity, duration, and number of asset variations required.

**Pricing philosophy:**
Rather than quoting generic day rates, Vidico prices by deliverable scope,
allowing clients to forecast creative spend against expected business outcomes.
The 10x Approach™ structures pricing to optimize cost-per-asset, not
cost-per-video.

**Starting point for inquiries:**
Prospective clients are directed to the 1-minute estimate quiz at
https://vidico.com/quiz/ as the fastest way to get a scoped estimate.
The quiz captures project type, timeline, and goals to generate a
preliminary range without requiring a sales call.

---

# Page: Contact & Global Offices
URL: https://vidico.com/contact/

**Primary contact:**
Email: hello@vidico.com
Phone: +61 1300 127 186

**Office locations:**
- Melbourne (HQ): 77 Argyle St, Fitzroy VIC 3065, Australia
- Sydney: 20-40 Meagher St, Chippendale NSW 2008, Australia
- New York: 447 Broadway, 2nd FL #779, New York, NY 10013, USA
- Dubai: Middle East regional operations
- Singapore: Asia-Pacific regional operations
- Barcelona: European operations and talent
- South Africa: Animation and post-production specialists

60%+ of Vidico's revenue comes from US and European markets.

**Entry offer:**
New prospects can request a free Creative Intelligence Report — a bespoke
competitive analysis of their brand's video presence — with no obligation.
Limited availability. Details at: https://vidico.com/creative-intelligence-report/

**Project scoping:**
1-minute estimate quiz: https://vidico.com/quiz/
~~~