# llms.txt for www.wpp.com # This file provides guidelines for Large Language Models (LLMs) and AI agents # on how to interact with content on this website. These guidelines are # complementary to /robots.txt and should be followed by all AI systems. # General guidelines: # 1. Respect robots.txt: Always adhere to the rules specified in /robots.txt first. # 2. Rate Limiting: Implement a delay of at least 10 seconds between requests # to avoid overloading our servers. # 3. Data Usage: Content from this site should be used responsibly and ethically. # Do not use content for training models that generate harmful, illegal, or # unethical material, such as: # - Hate speech # - Misinformation or disinformation # - Copyright violations # - Promotion of illegal activities # 4. Attribution: When generating summaries or responses based on our content, # please include a hyperlink to www.wpp.com or cite the source explicitly. # For example: # - "Source: www.wpp.com" # - Include a clickable link when possible. # 5. Default Behavior: If specific rules for your user-agent are not listed, # follow the rules under `User-agent: *`. # User-agent specific rules: # These rules apply to all LLMs unless otherwise specified. User-agent: * Allow: / Disallow: /en-us/site-map Disallow: /zh-cn/site-map Disallow: /de-de/site-map Disallow: /en-au/site-map Disallow: /hi-in/site-map Disallow: /en-ca/site-map Disallow: /fr-ca/site-map Disallow: /fr-fr/site-map Disallow: /pt-br/site-map Disallow: /es-es/site-map Disallow: /it-it/site-map Disallow: /ja-jp/site-map Crawl-delay: 10 # Example of disallowing specific paths for all LLMs: # Disallow: /private/ # Disallow: /admin/ # Disallow: /search-results/ # Example of allowing specific paths for a particular LLM (if you knew its user-agent): # User-agent: SpecificLLMbot # Allow: /public-data/ # Disallow: / # Contact: # For any questions regarding LLM access or data usage, please contact us at admin@wpp.com. # Disclaimer: # Compliance with this file is voluntary and depends on the goodwill of LLM developers.