# Tray.ai

> AI-powered iPaaS platform for enterprise workflow automation,
> integration, and AI agent orchestration. Connect 700+ apps,
> automate processes, and deploy governed AI agents.

## About

Tray.ai helps enterprises automate complex workflows and build
AI agents with governed data access. The platform combines:

- **Intelligent iPaaS**: Low-code integration platform
- **Agent Development**: Build and deploy AI agents
- **Enterprise Core**: Governance and security controls
- **700+ Connectors**: Salesforce, ServiceNow, Workday, NetSuite, and more

- Website: https://tray.ai
- Contact: https://tray.ai/contact
- Sitemap: https://tray.ai/sitemap.md

## Blog Posts (Recent)

- [Engage high-intent leads from G2 buyer intent data](https://tray.ai/resources/blog/automate-g2-buyer-intent-data) - [markdown](https://tray.ai/resources/blog/automate-g2-buyer-intent-data.md)
- [From IT decentralization to end-user innovation](https://tray.ai/resources/blog/it-decentralization-end-user-innovation) - [markdown](https://tray.ai/resources/blog/it-decentralization-end-user-innovation.md)
- [Automate your marketing metrics in 4 simple steps](https://tray.ai/resources/blog/automate-marketing-metrics) - [markdown](https://tray.ai/resources/blog/automate-marketing-metrics.md)
- [Serverless workflows go mainstream to meet data demands](https://tray.ai/resources/blog/serverless-workflows-meet-data-demands) - [markdown](https://tray.ai/resources/blog/serverless-workflows-meet-data-demands.md)
- [How to secure Slack with low-code automation](https://tray.ai/resources/blog/secure-slack-with-automation) - [markdown](https://tray.ai/resources/blog/secure-slack-with-automation.md)
- [Open Source RevOps: 1st steps of the lead processing pipeline](https://tray.ai/resources/blog/lowcode-lead-intake-validation-enrichment-creation) - [markdown](https://tray.ai/resources/blog/lowcode-lead-intake-validation-enrichment-creation.md)
- [Automation maturity: Your company’s secret weapon](https://tray.ai/resources/blog/integration-automation-maturity) - [markdown](https://tray.ai/resources/blog/integration-automation-maturity.md)
- [Persistent data storage at the solution instance level](https://tray.ai/resources/blog/persistent-data-storage-at-the-solution-instance-level) - [markdown](https://tray.ai/resources/blog/persistent-data-storage-at-the-solution-instance-level.md)
- [Agent vs copilot vs chatbot: Understanding the difference](https://tray.ai/resources/blog/agent-vs-copilot-vs-chatbot) - [markdown](https://tray.ai/resources/blog/agent-vs-copilot-vs-chatbot.md)
- [Engage prospects on demand with direct mail automation](https://tray.ai/resources/blog/direct-mail-automation) - [markdown](https://tray.ai/resources/blog/direct-mail-automation.md)
- [The last Magic Quadrant: iPaaS has entered its AI reckoning](https://tray.ai/resources/blog/magic-quadrant-2026-ipaas-ai-orchestration) - [markdown](https://tray.ai/resources/blog/magic-quadrant-2026-ipaas-ai-orchestration.md)
- [Data-driven marketing: Be smarter with Segment and Marketo](https://tray.ai/resources/blog/data-driven-marketing-be-smarter-with-segment-and-marketo) - [markdown](https://tray.ai/resources/blog/data-driven-marketing-be-smarter-with-segment-and-marketo.md)
- [Reduce costs, boost efficiency with AI knowledge agents](https://tray.ai/resources/blog/reduce-costs-boost-efficiency-with-ai-knowledge-agents) - [markdown](https://tray.ai/resources/blog/reduce-costs-boost-efficiency-with-ai-knowledge-agents.md)
- [Jira integration made easy with the Jira connector](https://tray.ai/resources/blog/jira-integration) - [markdown](https://tray.ai/resources/blog/jira-integration.md)
- [Q&A Part 2: Supercharge automation with Tray Merlin AI](https://tray.ai/resources/blog/merlin-ai-automation-qa-part-two) - [markdown](https://tray.ai/resources/blog/merlin-ai-automation-qa-part-two.md)
- [The ultimate guide to hiring a RevOps Manager](https://tray.ai/resources/blog/the-ultimate-guide-to-hiring-a-revops-manager) - [markdown](https://tray.ai/resources/blog/the-ultimate-guide-to-hiring-a-revops-manager.md)
- [How to identify anonymous Intercom leads using Marketo + Tray](https://tray.ai/resources/blog/identify-anonymous-intercom-leads-with-marketo-forms) - [markdown](https://tray.ai/resources/blog/identify-anonymous-intercom-leads-with-marketo-forms.md)
- [Introducing new beginner courses on Tray Academy](https://tray.ai/resources/blog/introducing-new-beginner-courses-on-tray-academy) - [markdown](https://tray.ai/resources/blog/introducing-new-beginner-courses-on-tray-academy.md)
- [What AI will really change at work in 2026](https://tray.ai/resources/blog/ai-work-2026-from-experimenation-to-orchestration) - [markdown](https://tray.ai/resources/blog/ai-work-2026-from-experimenation-to-orchestration.md)
- [The ultimate guide to automating the entire lead lifecycle](https://tray.ai/resources/blog/master-lead-management-lead-lifecycle) - [markdown](https://tray.ai/resources/blog/master-lead-management-lead-lifecycle.md)

## Case Studies

- [Life360](https://tray.ai/resources/case-studies/life360) - [markdown](https://tray.ai/resources/case-studies/life360.md)
- [Apollo.io](https://tray.ai/resources/case-studies/apollo-io) - [markdown](https://tray.ai/resources/case-studies/apollo-io.md)
- [Yext](https://tray.ai/resources/case-studies/yext) - [markdown](https://tray.ai/resources/case-studies/yext.md)
- [Fintech leader \(Beyond Finance anonymized\)](https://tray.ai/resources/case-studies/fintech-leader) - [markdown](https://tray.ai/resources/case-studies/fintech-leader.md)
- [HackerOne](https://tray.ai/resources/case-studies/hackerone) - [markdown](https://tray.ai/resources/case-studies/hackerone.md)
- [Thryv](https://tray.ai/resources/case-studies/thryv) - [markdown](https://tray.ai/resources/case-studies/thryv.md)
- [Cvent](https://tray.ai/resources/case-studies/cvent) - [markdown](https://tray.ai/resources/case-studies/cvent.md)
- [Podium](https://tray.ai/resources/case-studies/podium) - [markdown](https://tray.ai/resources/case-studies/podium.md)
- [Peddle](https://tray.ai/resources/case-studies/peddle) - [markdown](https://tray.ai/resources/case-studies/peddle.md)
- [GitHub](https://tray.ai/resources/case-studies/github) - [markdown](https://tray.ai/resources/case-studies/github.md)

## Media & Resources

- [Campaign planning agent | Tray Agent Gallery](https://tray.ai/resources/videos-podcasts/campaign-planning-agent) - [markdown](https://tray.ai/resources/videos-podcasts/campaign-planning-agent.md)
- [AI adoption and why marketers should care about the integration layer](https://tray.ai/resources/videos-podcasts/the-agile-brand-greg-kihlstrom-stephen-stouffer) - [markdown](https://tray.ai/resources/videos-podcasts/the-agile-brand-greg-kihlstrom-stephen-stouffer.md)
- [Introducing Merlin Agent Builder](https://tray.ai/resources/videos-podcasts/merlin-agent-builder-launch) - [markdown](https://tray.ai/resources/videos-podcasts/merlin-agent-builder-launch.md)
- [How Tray evolved into an enterprise-ready AI platform](https://tray.ai/resources/videos-podcasts/ai-platform-founder-real-talk) - [markdown](https://tray.ai/resources/videos-podcasts/ai-platform-founder-real-talk.md)
- [Get to know the Tray Universal Automation Cloud](https://tray.ai/resources/videos-podcasts/tray-overview-universal-automation-cloud) - [markdown](https://tray.ai/resources/videos-podcasts/tray-overview-universal-automation-cloud.md)
- [Inside the Tray ITSM Agent](https://tray.ai/resources/videos-podcasts/tray-itsm-agent-overview) - [markdown](https://tray.ai/resources/videos-podcasts/tray-itsm-agent-overview.md)
- [HR service desk agent | Tray Agent Gallery](https://tray.ai/resources/videos-podcasts/hr-service-desk-agent) - [markdown](https://tray.ai/resources/videos-podcasts/hr-service-desk-agent.md)
- [How J.W. Pepper centralizes and secures their MCP servers and tools early](https://tray.ai/resources/videos-podcasts/how-jw-pepper-centralizes-and-secures-their-mcp-servers-and-tools-early) - [markdown](https://tray.ai/resources/videos-podcasts/how-jw-pepper-centralizes-and-secures-their-mcp-servers-and-tools-early.md)
- [One platform. Every agent](https://tray.ai/resources/videos-podcasts/one-platform-every-agent) - [markdown](https://tray.ai/resources/videos-podcasts/one-platform-every-agent.md)
- [Sales pipeline agent | Tray Agent Gallery ](https://tray.ai/resources/videos-podcasts/sales-pipeline-agent) - [markdown](https://tray.ai/resources/videos-podcasts/sales-pipeline-agent.md)

## Events

- [Future-proof integration for AI-ready digital workflows](https://tray.ai/resources/on-demand-webinars/rethinking-integration-ai-digital-workflows) - [markdown](https://tray.ai/resources/on-demand-webinars/rethinking-integration-ai-digital-workflows.md)
- [Build LLM apps with AI-ready integration architecture](https://tray.ai/resources/on-demand-webinars/llm-apps-integration-architecture) - [markdown](https://tray.ai/resources/on-demand-webinars/llm-apps-integration-architecture.md)
- [Strategies for integrating AI into enterprise workflows](https://tray.ai/resources/on-demand-webinars/ai-integration-strategies) - [markdown](https://tray.ai/resources/on-demand-webinars/ai-integration-strategies.md)
- [Tray at Gartner Application Summit](https://tray.ai/resources/upcoming-events/gartner-app-summit) - [markdown](https://tray.ai/resources/upcoming-events/gartner-app-summit.md)
- [Defusing the MCP ticking time bomb](https://tray.ai/resources/on-demand-webinars/defusing-mcp-security-risks) - [markdown](https://tray.ai/resources/on-demand-webinars/defusing-mcp-security-risks.md)
- [How modern IT teams use iPaaS for scalable, flexible integration](https://tray.ai/resources/on-demand-webinars/the-power-of-ipaas-modern-it) - [markdown](https://tray.ai/resources/on-demand-webinars/the-power-of-ipaas-modern-it.md)
- [Tray at Gartner Application Summit, UK](https://tray.ai/resources/upcoming-events/gartner-app-summit-uk-2026) - [markdown](https://tray.ai/resources/upcoming-events/gartner-app-summit-uk-2026.md)
- [How Udemy modernized order-to-cash operations with Tray](https://tray.ai/resources/on-demand-webinars/order-to-cash-automation-udemy) - [markdown](https://tray.ai/resources/on-demand-webinars/order-to-cash-automation-udemy.md)
- [Tray First Look: Agent Hub](https://tray.ai/resources/on-demand-webinars/agent-hub-first-look) - [markdown](https://tray.ai/resources/on-demand-webinars/agent-hub-first-look.md)
- [ Architecting AI agent deployment that works](https://tray.ai/resources/on-demand-webinars/enterprise-ai-agent-deployment) - [markdown](https://tray.ai/resources/on-demand-webinars/enterprise-ai-agent-deployment.md)

## Press Releases

- [11 Proven strategies to boost tech team productivity](https://tray.ai/company/news/11-proven-strategies-to-boost-tech-team-productivity) - [markdown](https://tray.ai/company/news/11-proven-strategies-to-boost-tech-team-productivity.md)
- [Why genAI-powered intelligent document processing is a big deal](https://tray.ai/company/news/why-genai-powered-intelligent-document-processing-is-a-big-deal) - [markdown](https://tray.ai/company/news/why-genai-powered-intelligent-document-processing-is-a-big-deal.md)
- [Medium: Top 5 Tray.io integrations](https://tray.ai/company/news/medium-top-5-trayio-integrations) - [markdown](https://tray.ai/company/news/medium-top-5-trayio-integrations.md)
- [aiTech Trend Interview with Rich Waldron, CEO and co-founder at Tray.io](https://tray.ai/company/news/aitech-trend-interview-with-rich-waldron-ceo-and-co-founder-at-trayio) - [markdown](https://tray.ai/company/news/aitech-trend-interview-with-rich-waldron-ceo-and-co-founder-at-trayio.md)
- [Now you can create AI agents for your tech stack with Tray.ai](https://tray.ai/company/news/now-you-can-create-ai-agents-for-your-tech-stack-with-trayai) - [markdown](https://tray.ai/company/news/now-you-can-create-ai-agents-for-your-tech-stack-with-trayai.md)
- [Tray.ai launches Agent Hub, the first catalog of composable, reusable building blocks for faster AI agent development](https://tray.ai/company/news/agent-hub-composable-ai-agents) - [markdown](https://tray.ai/company/news/agent-hub-composable-ai-agents.md)
- [AppDeveloper: HackerOne faster customer integrations](https://tray.ai/company/news/appdeveloper-hackerone-faster-customer-integrations) - [markdown](https://tray.ai/company/news/appdeveloper-hackerone-faster-customer-integrations.md)
- [Business Insider: The 25 highest-rated leadership teams at small and midsize companies](https://tray.ai/company/news/business-insider-the-25-highest-rated-leadership-teams-at-small-and-midsize-companies) - [markdown](https://tray.ai/company/news/business-insider-the-25-highest-rated-leadership-teams-at-small-and-midsize-companies.md)
- [AiThority Interview with Rich Waldron, CEO and co-founder at Tray.ai](https://tray.ai/company/news/aithority-interview-with-rich-waldron-ceo-and-co-founder-at-trayai) - [markdown](https://tray.ai/company/news/aithority-interview-with-rich-waldron-ceo-and-co-founder-at-trayai.md)
- [48% of executives focus AI strategy on SaaS applications](https://tray.ai/company/news/48percent-of-executives-focus-ai-strategy-on-saas-applications) - [markdown](https://tray.ai/company/news/48percent-of-executives-focus-ai-strategy-on-saas-applications.md)

## Expert Profiles

- [AlgoRhythm Solutions](https://tray.ai/company/partners/algorhythm-solutions) - [markdown](https://tray.ai/company/partners/algorhythm-solutions.md)
- [Anchor & Flow](https://tray.ai/company/partners/anchor-and-flow) - [markdown](https://tray.ai/company/partners/anchor-and-flow.md)
- [Barnet Associates](https://tray.ai/company/partners/barnet-associates) - [markdown](https://tray.ai/company/partners/barnet-associates.md)
- [Bitovi](https://tray.ai/company/partners/bitovi) - [markdown](https://tray.ai/company/partners/bitovi.md)
- [BlueYeti](https://tray.ai/company/partners/blueyeti) - [markdown](https://tray.ai/company/partners/blueyeti.md)
- [CloudSeals UK Ltd](https://tray.ai/company/partners/cloudseals-uk-ltd) - [markdown](https://tray.ai/company/partners/cloudseals-uk-ltd.md)
- [Concurrent Labs](https://tray.ai/company/partners/concurrent-labs) - [markdown](https://tray.ai/company/partners/concurrent-labs.md)
- [Faye](https://tray.ai/company/partners/faye) - [markdown](https://tray.ai/company/partners/faye.md)
- [HudsonLogic](https://tray.ai/company/partners/hudsonlogic) - [markdown](https://tray.ai/company/partners/hudsonlogic.md)
- [Humans Tech](https://tray.ai/company/partners/humans-tech) - [markdown](https://tray.ai/company/partners/humans-tech.md)
- [InterWorks, Inc.](https://tray.ai/company/partners/interworks-inc) - [markdown](https://tray.ai/company/partners/interworks-inc.md)
- [Jaybird Technologies](https://tray.ai/company/partners/jaybird-technologies) - [markdown](https://tray.ai/company/partners/jaybird-technologies.md)
- [Lynton](https://tray.ai/company/partners/lynton) - [markdown](https://tray.ai/company/partners/lynton.md)
- [Mako](https://tray.ai/company/partners/mako) - [markdown](https://tray.ai/company/partners/mako.md)
- [ManoByte](https://tray.ai/company/partners/manobyte) - [markdown](https://tray.ai/company/partners/manobyte.md)
- [NITCO Inc](https://tray.ai/company/partners/nitco) - [markdown](https://tray.ai/company/partners/nitco.md)
- [Naonis](https://tray.ai/company/partners/naonis) - [markdown](https://tray.ai/company/partners/naonis.md)
- [Nimble Gravity](https://tray.ai/company/partners/nimble-gravity) - [markdown](https://tray.ai/company/partners/nimble-gravity.md)
- [Present Technologies](https://tray.ai/company/partners/present-technologies) - [markdown](https://tray.ai/company/partners/present-technologies.md)
- [Push Analytics](https://tray.ai/company/partners/push-analytics) - [markdown](https://tray.ai/company/partners/push-analytics.md)
- [SaaScend](https://tray.ai/company/partners/saascend) - [markdown](https://tray.ai/company/partners/saascend.md)
- [SmartBug Media](https://tray.ai/company/partners/smartbug-media) - [markdown](https://tray.ai/company/partners/smartbug-media.md)
- [Trainward Consulting LLC](https://tray.ai/company/partners/trainward-consulting) - [markdown](https://tray.ai/company/partners/trainward-consulting.md)
- [strangebrain](https://tray.ai/company/partners/strangebrain) - [markdown](https://tray.ai/company/partners/strangebrain.md)

## Integrations & Use Cases

- [Airtable: Sync your bases to every system your team depends on](https://tray.ai/what-you-can-do/airtable) - [markdown](https://tray.ai/what-you-can-do/airtable.md) - Airtable organizes operational data in bases and tables that teams use to man...
- [Asana: Close the gap between work tracked and work done](https://tray.ai/what-you-can-do/asana) - [markdown](https://tray.ai/what-you-can-do/asana.md) - Asana manages tasks, projects, sections, portfolios, custom fields, attachmen...
- [BigQuery: Fuel your warehouse with enterprise data](https://tray.ai/what-you-can-do/google-bigquery) - [markdown](https://tray.ai/what-you-can-do/google-bigquery.md) - BigQuery is Google Cloud’s serverless data warehouse for running SQL across d...
- [Claude: Turn prompts into actions across your stack](https://tray.ai/what-you-can-do/anthropic-claude) - [markdown](https://tray.ai/what-you-can-do/anthropic-claude.md) - Claude is Anthropic’s family of large language models designed for advanced r...
- [Datadog: Turn monitor alerts and metric signals into action across your stack](https://tray.ai/what-you-can-do/datadog) - [markdown](https://tray.ai/what-you-can-do/datadog.md) - Datadog tracks monitors, metrics, logs, and events across your entire cloud i...
- [Freshdesk: Act on every ticket, across every system](https://tray.ai/what-you-can-do/freshdesk) - [markdown](https://tray.ai/what-you-can-do/freshdesk.md) - Freshdesk manages tickets, contacts, companies, and the agent and group struc...
- [Gemini: Put Google’s AI to work across your systems](https://tray.ai/what-you-can-do/google-gemini) - [markdown](https://tray.ai/what-you-can-do/google-gemini.md) - Gemini is Google’s family of AI models designed for reasoning, generation, an...
- [GitHub: Turn repository activity into action across your stack](https://tray.ai/what-you-can-do/github) - [markdown](https://tray.ai/what-you-can-do/github.md) - GitHub manages repositories, issues, pull requests, commits, releases, branch...
- [GitLab: Put merges, pipelines, and releases to work across your stack](https://tray.ai/what-you-can-do/gitlab) - [markdown](https://tray.ai/what-you-can-do/gitlab.md) - GitLab manages projects, merge requests, issues, pipelines, branches, release...
- [Intercom: Make every conversation trigger action across your stack](https://tray.ai/what-you-can-do/intercom) - [markdown](https://tray.ai/what-you-can-do/intercom.md) - Intercom centralizes contacts, conversations, and companies in a shared inbox...
- [Jira: Orchestrate work from backlog to delivery, across your stack](https://tray.ai/what-you-can-do/jira) - [markdown](https://tray.ai/what-you-can-do/jira.md) - With Tray, Jira becomes the governed control plane for enterprise workflows a...
- [Klaviyo: Connect every profile, list, and audience signal to your full stack](https://tray.ai/what-you-can-do/klaviyo) - [markdown](https://tray.ai/what-you-can-do/klaviyo.md) - Klaviyo manages profiles, lists, templates, and subscriber data. Tray connect...
- [Marketo: Put every program, campaign, and lead score to work across your stack](https://tray.ai/what-you-can-do/marketo) - [markdown](https://tray.ai/what-you-can-do/marketo.md) - Marketo manages leads, programs, smart campaigns, static lists, activities, a...
- [Orderful: Orchestrate EDI workflows across ERP, logistics, and finance](https://tray.ai/what-you-can-do/orderful) - [markdown](https://tray.ai/what-you-can-do/orderful.md) - Orderful is an API-first EDI platform for trading partners, documents, and tr...
- [PagerDuty: Connect incident response to every system that needs to act](https://tray.ai/what-you-can-do/pagerduty) - [markdown](https://tray.ai/what-you-can-do/pagerduty.md) - PagerDuty manages incidents, escalation policies, on-call schedules, and serv...
- [Segment: Turn behavioral data into business action across your stack](https://tray.ai/what-you-can-do/segment) - [markdown](https://tray.ai/what-you-can-do/segment.md) - Segment collects and routes user events, including track calls, page views, i...
- [Shopify: Connect your storefront to the systems that fulfill, finance, and retain](https://tray.ai/what-you-can-do/shopify) - [markdown](https://tray.ai/what-you-can-do/shopify.md) - Shopify and Shopify Plus manage orders, customers, products, inventory, fulfi...
- [Stripe: Billing data your whole stack can act on](https://tray.ai/what-you-can-do/stripe) - [markdown](https://tray.ai/what-you-can-do/stripe.md) - Stripe manages customers, subscriptions, invoices, charges, and payment inten...

## Technical Details

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*This file follows the llms.txt standard for LLM agent discovery*
*Last built: 2026-04-24*