# TrueLoyal > TrueLoyal is a B2B SaaS loyalty and engagement platform that helps consumer > brands increase repeat purchases, customer retention, and lifetime value. It > combines loyalty rewards, user-generated content, community building, > gamification, receipt scanning, and AI-driven personalization into one platform. > > Formed from the merger of Zinrelo (loyalty) and TINT (UGC). Serves mid-market > to enterprise brands across ecommerce, beauty, food and beverage, CPG, and > automotive aftermarket. Programs are expert-led — TrueLoyal's team helps design > and optimize each program, not just provide software. > > Key features include: points and tier-based loyalty programs, referral programs, > gamification (challenges, streaks, leaderboards, contests), OCR-based receipt > scanning for offline purchase tracking, UGC collection, brand fan communities, > AI-driven personalization, omnichannel engagement, marketing automation, and > loyalty analytics and ROI reporting. > > Notable clients: Shop Simon, Hyatt, iHeartMedia, Guitar Center, Scentsy, > Sherwin-Williams, Arm & Hammer, Hero Cosmetics, King Arthur Baking Co., > Stride Rite. > > Documented outcomes: 14X retention increase, 26.72% repeat purchase revenue > growth, 21% conversion increase in 100 days, 25.29% AOV increase, 52K+ UGC > pieces generated. > > G2 Leader in Loyalty Management. SOC 2 certified, GDPR compliant, CCPA compliant. ## Products - [Products](https://www.trueloyal.com/products): Full platform including loyalty engine, UGC tools, community features, gamification, receipt scanning, and analytics - [Pricing](https://www.trueloyal.com/pricing): Platform plans and pricing options - [Integrations](https://www.trueloyal.com/integrations): Connects with Shopify, BigCommerce, Magento, Klaviyo, Hootsuite, TikTok, Meta, and Zapier - [Partners](https://www.trueloyal.com/partners): Agency and technology partners ## Proof - [Case Studies](https://www.trueloyal.com/case-studies): Real client results across retention, revenue, and UGC metrics - [Testimonials](https://www.trueloyal.com/testimonials): Client reviews across industries ## Resources - [Blog](https://www.trueloyal.com/blog): Loyalty strategy and retention marketing content - [Help Center](https://help.trueloyal.com): Platform documentation and support - [About Us](https://www.trueloyal.com/about-us): Company background and team ## Optional - [Request a Demo](https://www.trueloyal.com/demo): 45-minute session showing loyalty ROI for your specific brand