# Priority Tire

> Online tire retailer with 20+ years of experience and 100,000+ tire listings across all major brands, vehicle types, and price tiers. Free shipping on all orders within the continental United States. Based in Jacksonville, FL.

Priority Tire is an e-commerce tire shop with one of the largest online tire selections available. The inventory includes over 100,000 tire listings across premium, mid-range, and economy brands, covering passenger cars, trucks, SUVs, motorcycles, ATVs, and specialty vehicles. All orders ship free within the continental US. Returns accepted within 90 days on new, unmounted tires.

## Brands

### Premium Brands
Michelin, Bridgestone, Goodyear, Pirelli, Firestone, Dunlop, Continental, BFGoodrich, and other top-tier manufacturers.

### Mid-Range Brands
Yokohama, Hankook, Nexen, Nitto, Kenda, Atturo, Arroyo, Laufenn, Accelera, Toyo, Falken, Cooper, General Tire, and similar quality-focused brands.

### Economy Brands
Fullway, Delinte, Otani, Lionhart, Lexani, Atlas, and other budget-friendly options.

## Vehicle Types

Priority Tire sells tires for passenger cars, SUVs, crossovers, light trucks, heavy-duty trucks, commercial trucks, vans, minivans, sports cars, luxury vehicles, motorcycles, ATVs, UTVs, side-by-sides, golf carts, lawn mowers, garden tractors, agricultural tractors, farm equipment, trailers, utility trailers, boat trailers, RVs, motorhomes, buses, and industrial vehicles.

## Tire Types

All-season, summer, winter, snow, ice, all-terrain (A/T), mud-terrain (M/T), rugged-terrain, highway, touring, grand touring, performance, ultra-high performance (UHP), max performance, run-flat, spare tires, trailer tires, off-road, rock-crawling, sand, and specialty tires.

## Tire Size Guide

Tire sizes follow a standardized format. Example: 225/55R17 101W XL

- **225** — Section width in millimeters (how wide the tire is)
- **55** — Aspect ratio (sidewall height as a percentage of section width)
- **R** — Radial construction (standard for passenger and light truck tires)
- **17** — Rim diameter in inches
- **101** — Load index (maximum weight the tire can support; 101 = 1,819 lbs)
- **W** — Speed rating (maximum sustained speed; W = 168 mph)
- **XL** — Extra Load (reinforced sidewall for higher load capacity)
- **ZR** — Performance designation indicating the tire is rated for speeds above 149 mph

Additional markings: LT = Light Truck, C = Commercial, BSW = Black Sidewall, OWL = Outlined White Letters.

## Services and Offers

- Free shipping on all orders within the continental United States (Alaska and Hawaii excluded)
- 90-day return window on new, unmounted tires
- Manufacturer rebates, promotional deals, and coupon codes
- Pay-later financing options (Klarna, Affirm, PayPal)
- Special discounts for first-time buyers, military personnel, first responders, medical staff, and educational workers
- Ship-to-installer option through a national partner installer network
- Customer service by phone, email, and live chat
  - Phone: 866-440-0177
  - Email: info@prioritytire.com
  - Hours: Monday–Friday 8:00 AM–6:00 PM ET, Saturday 9:00 AM–5:00 PM ET

## Site Structure

### Main Pages

- [Home](https://www.prioritytire.com/)
- [Current Deals](https://www.prioritytire.com/current-deals)
- [About Us](https://www.prioritytire.com/about-us)
- [Contact Us](https://www.prioritytire.com/contact)
- [Customer Reviews](https://www.prioritytire.com/customer-reviews)
- [Warehouse Locations](https://www.prioritytire.com/warehouse-locations)

### Shop by Category

- [Shop by Brand](https://www.prioritytire.com/by-brand)
- [Shop by Performance](https://www.prioritytire.com/by-performance)
- [Shop by Size](https://www.prioritytire.com/by-size)
- [Shop by Season](https://www.prioritytire.com/by-season)
- [Shop by Type](https://www.prioritytire.com/by-type)

### Customer Support

- [Help Center](https://www.prioritytire.com/help-center)
- [FAQ](https://www.prioritytire.com/faq)
- [Shipping Information](https://www.prioritytire.com/shipping-info)
- [Return Policy](https://www.prioritytire.com/return-policy)
- [Track My Order](https://www.prioritytire.com/track-order)
- [Financing Options](https://www.prioritytire.com/financing)
- [Ship-to-Installer](https://www.prioritytire.com/ship-to-installer)

### Product Pages

Product pages follow this URL structure:

- `/by-brand/{brand-slug}/{model-slug}` — Parent product page (all sizes for a given model)
- `/by-brand/{brand-slug}/{model-slug}/{size-slug}-{variant-id}` — Individual size variant page

Examples:
- https://www.prioritytire.com/by-brand/fullway-tires/hp108
- https://www.prioritytire.com/by-brand/fullway-tires/hp108/225-55r17-101w-xl-zr-5687

## Structured Data

Priority Tire product pages include schema.org structured data markup. Parent pages use `ProductGroup` schema; individual size pages use `Product` schema with `isVariantOf` linking back to the parent. Tire specifications are encoded as `PropertyValue` objects and include:

- Tire dimensions (section width, aspect ratio, rim diameter, overall diameter)
- Load index and speed rating
- Load range and max air pressure
- Season and performance category
- UTQG ratings (treadwear, traction, temperature)
- Run-flat and road hazard warranty status
- Rebate availability
- Pricing, availability, shipping details, and return policy

## Optional

- [Blog](https://www.prioritytire.com/blog)
- [Membership Benefits](https://www.prioritytire.com/membership)
- [Installer Program](https://www.prioritytire.com/join-our-installer-program)
- [Affiliate Program](https://www.prioritytire.com/affiliate-signup)
- [Become a Dealer](https://www.prioritytire.com/dealers)
- [Scholarship Program](https://www.prioritytire.com/scholarship-program)
- [Ask a Question](https://ask.prioritytire.com/)

## Sitemap

https://www.prioritytire.com/sitemap/main-sitemap.xml