# Get My Auto - Complete Documentation

> Get My Auto is an all-in-one dealer management platform built exclusively for
> independent auto dealerships in the United States. The platform integrates
> DMS, CRM, AI assistant, dealer websites, inventory intelligence, and marketing
> automation into a single connected system. Founded in 2002, Get My Auto has
> 20+ years of experience building software specifically for independent dealers.
>
> For a concise summary, see: https://dealers.getmyauto.com/llms.txt

---

## Company Overview

Get My Auto serves independent auto dealerships selling 40 or more vehicles per month. The platform replaces fragmented software stacks—typically 4-7 disconnected tools—with integrated infrastructure where data flows automatically between inventory, sales, marketing, and deal management.

**Key Facts:**
- Founded: 2002
- Experience: 20+ years building dealer software
- Target market: Independent dealers selling 40+ cars/month
- Headquarters: 18021 Sky Park Circle #H2, Irvine, CA 92614, United States
- Phone: 1-800-955-6719

**Value Proposition:**
- Replace 4-7 fragmented vendor tools with one integrated platform
- Average annual savings: $17,000+ compared to typical multi-vendor stacks
- Month-to-month contracts with no long-term commitments
- Single accountable partner instead of multiple vendor relationships

---

## Product Documentation

### DMS - Dealer Management System

Full documentation: https://dealers.getmyauto.com/dms-for-auto-dealers

The DMS is a cloud-based dealer management system for deal structuring, F&I, contracts, lender submissions, accounting, and compliance.

**Intelligent Deal Desk**
- One-page sales worksheet combining all deal elements
- Instant payment calculations as terms change
- Live profit visibility throughout the deal
- Multiple scenario comparison
- Backend gross calculation

**Forms & Contracts**
- Reynolds & Reynolds LAW forms library (LAW 553, DMV forms, insurance forms, legal documents)
- Bankers Systems Retail Installment Contracts
- Electronic signature capture
- State-specific form compliance
- Automatic form population from deal data

**Credit Bureau & Compliance**
- Experian credit profiles and FICO scores
- Equifax credit reports
- TransUnion credit data
- FICO AUTO8 scoring model
- OFAC compliance screening
- Soft pull capabilities for pre-qualification
- Red Flags Rule compliance
- Adverse action notice generation

**Lender Integrations**
- CUDL: Full deal package submission to credit unions
- RouteOne: Electronic contracting and deal submission
- DealerTrack: Deal structuring and lender submission
- eFax: Document transmission to lenders
- Real-time decision notifications

**Titling & Temp Tags**
- Electronic title processing
- ROS (Registration Only Service) integration
- TLP (Temporary License Plate) printing
- VITU integration for electronic temp tags
- DMV fee calculations
- Title status tracking

**Accounting & QuickBooks Integration**
- Automatic transaction transfer to QuickBooks
- Customizable Chart of Accounts mapping
- Deal posting automation
- Accounts receivable tracking
- Commission calculations
- Financial reporting

**BHPH Module (Buy Here Pay Here)**
- Loan Origination System for in-house financing
- MyPayment Portal for customer self-service payments
- Collections management with custom tagging
- Payment scheduling and tracking
- Delinquency monitoring
- Repossession workflow

**Reporting & Analytics**
- Inventory aging reports
- Sales and profitability dashboards
- Management performance metrics
- Predictive analytics for inventory decisions
- Custom report builder
- Export to Excel/PDF

**Security & Compliance**
- 99.9% uptime guarantee
- Bank-level encryption (256-bit SSL)
- SOC 2 compliant infrastructure
- Automatic compliance monitoring
- Complete audit trails
- Role-based access controls

---

### CRM - Customer Relationship Management

Full documentation: https://dealers.getmyauto.com/crm-for-auto-dealers

The CRM manages lead capture, multi-channel communication, sales pipeline, task automation, and activity tracking for dealership sales teams.

**Lead Capture & Distribution**
- Zero manual entry from lead sources
- Automatic import from CarGurus, AutoTrader, Cars.com, Facebook, website
- Intelligent routing based on availability and performance
- Round-robin or custom assignment rules
- Lead source attribution and tracking
- Duplicate detection and merging

**Visual Sales Pipeline**
- Deal stages visible at a glance
- Drag-and-drop stage movement
- Sales forecasting based on pipeline
- Bottleneck identification
- Conversion rate tracking by stage
- Custom pipeline stages

**Activity Tracking**
- Every call, text, and email logged automatically
- Real-time activity dashboards
- Salesperson accountability metrics
- Customer interaction timeline
- Manager oversight tools
- Performance benchmarking

**Built-In Phone System**
- Click-to-call from any contact
- Automatic call recording
- Call disposition logging
- Missed call alerts
- Voicemail transcription
- Training with real conversation playback

**Text Messaging**
- Two-way SMS from platform
- 98% open rate (industry average)
- Scheduled text campaigns
- Appointment reminders
- Template library
- Compliance-friendly opt-out handling

**Task & Appointment Management**
- Automated task creation based on lead activity
- Calendar integration
- Escalation rules for overdue tasks
- Appointment confirmation automation
- Manager task assignment
- Daily task prioritization

**Contact Management**
- Complete customer database
- Purchase history tracking
- Communication history
- Vehicle ownership records
- Service history integration
- Birthday and anniversary reminders

---

### AVA - AI Assistant

Full documentation: https://dealers.getmyauto.com/ai-for-auto-dealers

AVA is an AI assistant providing 24/7 automated lead response, appointment setting, content creation, and photo editing.

**CoPilot - Appointment Setting**
- Automated appointment scheduling via text and email
- Calendar availability checking
- Confirmation and reminder sequences
- Reschedule handling
- No-show follow-up
- Handoff to salesperson when needed

**AutoEngage - 24/7 Lead Response**
- Instant response to leads from any source
- CarGurus, AutoTrader, Facebook, website leads
- Under 5-second response time
- Natural conversation flow
- Inventory question answering
- Financing pre-qualification questions
- Spanish language support
- After-hours coverage

**Live Website Chat**
- Instant visitor engagement
- Inventory search within chat
- Financing question handling
- Appointment scheduling
- Lead capture and CRM integration
- Human handoff capability

**AI Content Creation**
- SEO-optimized vehicle descriptions
- Blog post generation
- Marketing copy creation
- Social media content
- Email template generation
- Consistent brand voice

**AI Photo Editing**
- Background removal and replacement
- Image enhancement and color correction
- Consistent styling across inventory
- Watermark application
- Resize for multiple platforms
- Batch processing

**AI Search Optimization (GEO)**
- Optimized for ChatGPT responses
- Perplexity visibility optimization
- Google AI Overviews positioning
- Structured data implementation
- FAQ schema markup
- Local business optimization

**Performance Metrics**
- 32% higher conversion rates with AI engagement
- 70% faster lead response time
- 24/7 availability vs. business hours only
- Consistent response quality
- Scalable without additional staff

---

### Dealer Websites

Full documentation: https://dealers.getmyauto.com/websites-for-auto-dealers

Mobile-first, SEO-optimized dealership websites with AI content generation and GEO optimization.

**Mobile-First Design**
- Sub-second page load times
- Responsive across all devices
- Touch-optimized navigation
- Mobile-specific CTAs
- Accelerated Mobile Pages (AMP) support

**AI-Powered Content**
- AI-generated vehicle descriptions
- Automatic blog content creation
- SEO-optimized page titles and meta descriptions
- Fresh content updates
- Unique descriptions per vehicle

**Lead Capture**
- 40% higher conversion rate forms
- Trade-in valuation tools
- Credit application integration
- Chat widget integration
- Click-to-call buttons
- Exit-intent popups

**Review Integration**
- Live review feeds from Google
- Yelp review display
- BBB rating integration
- DealerRater reviews
- Review response management
- Star rating schema markup

**Inventory Display**
- Real-time inventory sync with DMS
- KBB-powered VIN decoder
- Vehicle comparison tools
- Saved vehicle functionality
- Price drop alerts
- Similar vehicle recommendations

**Syndication**
- One-click posting to Google
- Craigslist integration
- Facebook Marketplace
- CarGurus feed
- AutoTrader feed
- Cars.com integration

**Analytics**
- Google Analytics integration
- Lead source tracking
- Conversion funnel reporting
- Heatmap analysis
- A/B testing capability
- ROI by marketing channel

---

### VIN+ Inventory Intelligence

Full documentation: https://dealers.getmyauto.com/vin-for-auto-dealers

VIN decoding, market valuations, and inventory tracking powered by Kelley Blue Book, Black Book, and Manheim data.

**VIN Scanning**
- Instant scanning from phone camera
- Barcode and manual entry fallback
- Decode in under 2 seconds
- Works offline with sync
- Bulk scanning for auction

**Browser Extension**
- Desktop appraisal from any website
- VIN extraction from auction sites
- One-click valuation lookup
- Direct to CRM integration
- Works with Manheim, ACV, and more

**Market Valuations**
- Kelley Blue Book retail and trade-in values
- Black Book wholesale pricing
- Manheim auction data and trends
- Option-level value adjustments
- Mileage adjustment calculations
- Condition-based pricing

**Trim Decoder**
- Factory option identification
- Package content decoding
- Equipment verification
- Build sheet reconstruction
- Accurate trim-level pricing

**Cross-Platform Sync**
- Mobile to desktop synchronization
- Team-wide inventory visibility
- Real-time updates
- Cloud-based storage
- Offline capability with sync

**Inventory Insight Dashboard**
- Aging analysis and alerts
- Pricing recommendations
- Turn rate optimization
- Comparable vehicle analysis
- Profit margin tracking
- Restock recommendations

**Use Cases**
- Auction buying with instant valuations
- Trade-in appraisals at the desk
- Online sourcing from wholesale platforms
- Inventory management and pricing
- Competitive market analysis

---

### Marketing & VMS (Vehicle Marketing System)

Full documentation: https://dealers.getmyauto.com/marketing

Craigslist automation, Facebook/Instagram advertising, and inventory syndication with full attribution tracking.

**Craigslist Posting**
- Smart Post Technology keeps listings at top
- Automatic reposting schedule
- Multi-market posting capability
- Template management
- Image optimization
- Lead capture integration

**CL Social - Cross-Platform Retargeting**
- Retarget Craigslist viewers on Facebook
- Instagram retargeting
- Audience building from CL traffic
- Dynamic inventory ads
- Custom audience creation

**Facebook Advertising**
- BeBack retargeting with Dynamic VIN Technology
- Conquest campaigns targeting in-market shoppers
- Lookalike audience building
- Carousel inventory ads
- Lead form ads
- Messenger integration

**Instagram Advertising**
- Feed ads with inventory
- Stories placement
- Visual-first presentation
- Shopping integration
- Influencer collaboration tools

**Facebook Marketplace Ads**
- Premium placement inside Marketplace
- Direct inventory sync
- Messenger lead capture
- Local buyer targeting
- Instant inventory updates

**Lead Attribution**
- Every call tracked and attributed
- Text message source tracking
- Email lead attribution
- Form submission tracking
- Cost per lead by channel
- ROI reporting by campaign

---

## Pricing

Full pricing information: https://dealers.getmyauto.com/pricing

**Pricing Philosophy**
- Custom pricing based on dealership size and selected modules
- Month-to-month contracts with no long-term commitments
- Start with one module and expand as needed
- Volume-based pricing for larger operations

**Cost Comparison**
- Typical dealer tech stack (4-7 vendors): $1,850-$4,250/month
- Average savings with Get My Auto: $17,000+ annually
- Single bill vs. multiple vendor invoices
- One support contact vs. multiple vendor relationships

**What's Included**
- All software updates and new features
- Unlimited users within your dealership
- Phone, email, and chat support
- Onboarding and training
- Data migration assistance
- API access for custom integrations

---

## Frequently Asked Questions

### DMS Questions

**What forms does the DMS include?**
The DMS includes Reynolds & Reynolds LAW forms (LAW 553, DMV forms, insurance documents, legal forms) and Bankers Systems Retail Installment Contracts. Forms are state-specific and updated automatically for compliance.

**Which lenders can I submit deals to?**
The DMS integrates with CUDL (credit unions), RouteOne, and DealerTrack for electronic deal submission. Most major lenders and credit unions are accessible through these networks.

**How does the QuickBooks integration work?**
Deals post automatically to QuickBooks with customizable Chart of Accounts mapping. You can set up automatic daily posting or manual batch posting based on your workflow.

**Is the DMS compliant with state regulations?**
Yes. The DMS includes state-specific forms, automatic compliance monitoring, OFAC screening, Red Flags Rule compliance, and complete audit trails for regulatory requirements.

### CRM Questions

**How quickly do leads import into the CRM?**
Leads import in real-time from integrated sources. Website leads appear instantly. Third-party leads (CarGurus, AutoTrader, etc.) typically appear within 1-2 minutes of submission.

**Can I use my existing phone numbers?**
Yes. You can port existing numbers to the built-in phone system or use the system alongside your current phones with call tracking numbers.

**How does text messaging compliance work?**
The CRM includes opt-in/opt-out management, TCPA-compliant messaging templates, and automatic opt-out processing. All messaging activity is logged for compliance records.

**Can managers see all salesperson activity?**
Yes. Managers have real-time dashboards showing all calls, texts, emails, and tasks. Activity can be filtered by salesperson, time period, or lead source.

### AVA AI Questions

**How fast does AVA respond to leads?**
AVA responds to leads in under 5 seconds, 24 hours a day, 7 days a week. This is significantly faster than the industry average of 1-2 hours for human response.

**What languages does AVA support?**
AVA currently supports English and Spanish, with natural conversation capabilities in both languages.

**Can AVA schedule appointments on my calendar?**
Yes. AVA integrates with your CRM calendar to check availability and schedule appointments. Customers receive confirmation and reminder messages automatically.

**Will customers know they're talking to AI?**
AVA is designed for natural conversation. The focus is on being helpful rather than hiding that it's AI-assisted. Many customers appreciate the instant, accurate responses.

### Website Questions

**How long does it take to get a website live?**
Most websites go live within 5-7 business days. This includes design customization, inventory sync setup, and initial SEO configuration.

**Will my website work well on mobile?**
Yes. All websites are mobile-first, meaning they're designed for mobile experience first and then adapted for desktop. Page load times are under 2 seconds on mobile networks.

**What is GEO (Generative Engine Optimization)?**
GEO optimizes your website content for AI search engines like ChatGPT, Perplexity, and Google AI Overviews. This helps your dealership appear in AI-generated responses to car shopping queries.

**Can I see where my leads come from?**
Yes. The website includes full analytics with lead source tracking. You can see exactly which pages, ads, or channels generated each lead and calculate ROI by source.

### VIN+ Questions

**Where does VIN+ get its valuation data?**
VIN+ pulls real-time data from Kelley Blue Book (retail and trade-in values), Black Book (wholesale pricing), and Manheim (auction data and market trends).

**How accurate are the valuations?**
Valuations are based on current market data updated daily. Accuracy depends on correct condition assessment and option identification. The trim decoder helps ensure accurate option-level pricing.

**Can my whole team use VIN+?**
Yes. VIN+ includes unlimited team access with cross-platform sync. Vehicles scanned on mobile appear instantly on desktop for the whole team.

**Does it work at auctions without internet?**
VIN+ has offline capability. You can scan VINs offline and data syncs when you reconnect. However, live valuations require internet connectivity.

### Marketing Questions

**How does Craigslist posting stay at the top?**
Smart Post Technology automatically manages your posting schedule to maximize visibility. Posts are refreshed and renewed according to Craigslist's terms of service.

**What is Dynamic VIN Technology?**
Dynamic VIN Technology automatically creates Facebook retargeting ads featuring the specific vehicles that customers viewed on your website or Craigslist listings.

**How do I know if my marketing is working?**
Every lead source is tracked and attributed. You can see exactly how many leads, calls, and sales came from each marketing channel along with cost per lead and ROI.

**Can I target competitors' customers?**
Conquest campaigns can target in-market shoppers in your area who are actively shopping for vehicles, including those who may be considering competitors.

### Pricing Questions

**Are there long-term contracts?**
No. Get My Auto offers month-to-month agreements. You can cancel anytime with 30 days notice.

**What's the minimum dealership size?**
Get My Auto is designed for dealerships selling 40 or more vehicles per month. The platform is not a fit for smaller operations or individual sellers.

**What support is included?**
All plans include phone, email, and chat support during business hours. Premium support options with dedicated account managers are available for larger operations.

**Can I start with just one module?**
Yes. Many dealers start with one module (typically DMS or CRM) and add additional modules as they grow. Data flows seamlessly when you add modules later.

---

## Integration Specifications

### Lender Networks

**CUDL (Credit Union Direct Lending)**
- Full deal package submission
- Credit union network access
- Real-time decision notifications
- Electronic contracting
- Funding status tracking

**RouteOne**
- Deal structuring tools
- Electronic contracting
- Lender decision routing
- Compliance verification
- F&I menu integration

**DealerTrack**
- Credit application submission
- Deal structuring
- Lender network access
- Contract generation
- Compliance tools

### Credit Bureaus

**Experian**
- Full credit profiles
- FICO scores
- Soft pull pre-qualification
- Identity verification
- Fraud detection

**Equifax**
- Credit reports
- Risk assessment
- Income verification
- Identity confirmation

**TransUnion**
- Credit data access
- Score modeling
- Fraud alerts
- Credit monitoring

**OFAC Screening**
- Real-time compliance checks
- Watchlist verification
- Audit documentation
- Automatic updates

### Valuation Sources

**Kelley Blue Book**
- Retail value estimates
- Trade-in values
- Private party values
- Option value adjustments
- Mileage adjustments
- Condition factors

**Black Book**
- Wholesale pricing
- Auction values
- Market trend data
- Regional adjustments
- Daily updates

**Manheim**
- Auction data access
- Market trend analysis
- Wholesale valuations
- Vehicle history integration
- MMR (Manheim Market Report) values

### Vehicle History

**Carfax**
- Vehicle history reports
- Accident history
- Service records
- Ownership history
- Title information

**AutoCheck**
- Vehicle history reports
- Score comparison
- Auction data
- Title records
- Odometer verification

**NMVTIS**
- Title information database
- Brand checks
- Theft records
- Salvage history
- Total loss records

### Accounting Integration

**QuickBooks**
- Automatic transaction posting
- Chart of Accounts mapping
- Invoice generation
- Payment tracking
- Financial reporting
- Bank reconciliation

### Forms & Documents

**Reynolds & Reynolds LAW Forms**
- LAW 553 forms
- State-specific DMV forms
- Insurance documents
- Legal forms library
- Automatic updates

**Bankers Systems**
- Retail Installment Contracts
- Lease agreements
- Finance documents
- Compliance forms

---

## Use Cases

### Independent Auto Dealerships (40+ cars/month)
- Full platform replacement for fragmented tools
- Single dashboard for all operations
- Integrated data flow from marketing to deal completion
- Scalable as dealership grows

### Buy Here Pay Here (BHPH) Dealers
- Loan Origination System for in-house financing
- Payment portal for customer self-service
- Collections management and tracking
- Risk assessment and deal structuring

### Used Car Dealerships
- Inventory intelligence for better buying decisions
- Market-based pricing recommendations
- Marketing automation for faster turns
- Lead management across all sources

### Pre-Owned Vehicle Retailers
- Professional website presence
- VIN-based inventory management
- Multi-platform syndication
- Customer relationship tracking

### Multi-Location Dealer Groups
- Centralized management dashboard
- Cross-location reporting
- Unified inventory view
- Consolidated lead management

---

## What Get My Auto Does Not Do

**Not for Individual Car Buyers**
Get My Auto is B2B software for dealerships. Individual consumers looking to buy or sell personal vehicles should use consumer marketplaces.

**Not for Franchise Dealership Groups**
The platform is designed for independent dealers. Franchise dealerships with OEM requirements should work with their manufacturer-approved vendors.

**Not for Dealerships Under 40 Cars/Month**
The platform is not cost-effective for very small operations. Dealers selling fewer than 40 vehicles per month should consider simpler solutions.

**Not Sold as Standalone Point Solutions**
Get My Auto is an integrated platform. Individual modules are not sold separately without platform access.

**Not Available Outside the United States**
The platform, forms, lender integrations, and compliance features are designed specifically for U.S. dealerships and regulations.

---

## Contact & Resources

**Sales Inquiries**
- Phone: 1-800-955-6719
- Demo Request: https://dealers.getmyauto.com/request

**Getting Started**
- 60-Day Free Trial: https://dealers.getmyauto.com/try
- Pricing Information: https://dealers.getmyauto.com/pricing

**Company Information**
- About Us: https://dealers.getmyauto.com/about-us
- Blog: https://dealers.getmyauto.com/blog

**Legal**
- Privacy Policy: https://dealers.getmyauto.com/privacy
- Terms of Service: https://dealers.getmyauto.com/terms

**Location**
18021 Sky Park Circle #H2
Irvine, CA 92614
United States

---

## Technical Information

**Sitemap:** https://dealers.getmyauto.com/sitemap.xml
**Summary File:** https://dealers.getmyauto.com/llms.txt
**Full Documentation:** https://dealers.getmyauto.com/llms-full.txt (this file)

Last updated: January 2025